Registered entities
POPSUGAR, INC.
Reg. No. 204678987United States
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 64% |
| India | 12.5% |
| United Kingdom | 3.8% |
| Australia | 2.7% |
| Canada | 1.8% |
Social engagement
Social engagement: 55.3K social following, 7 posts in the last 12 months — below the industry typical range.
Investor mix
7 investors on record; lead investors include IVP, Sequoia Capital, NBCUniversal.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 6 | 86% |
| Other / undisclosed | 1 | 14% |
Share of voice
Share of voice in United States: 10.3% of web traffic across its competitive set; worldwide: 8%.
Recent activity
8 Apr 2026
Recognition
10 Feb 2026
Recognition
12 Dec 2025
Recognition