Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 92.6% |
| Philippines | 2.9% |
| Colombia | 1.2% |
| Belgium | 0.9% |
| Hong Kong | 0.8% |
Social engagement
Social engagement: 4.5K social following, 7 posts in the last 12 months — below the industry typical range.
Investor mix
1 investor on record.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 1 | 100% |
Share of voice
Share of voice in United States: 96.9% of web traffic across its competitive set; worldwide: 33.9%.
Hiring activity
Hires occasionally
1 role tracked across 1 of the last 12 months
31 Jan 2026 · Business Unit Leader · Louisville
Based on job postings tracked across public sources.
Recent activity
25 Jun 2026
Milestone
anniversary
5 Jun 2026
Product launch
Stellar Pretzel Braids
8 May 2026
Recognition