Tonal

Provider of smart home gym equipment and personalized workout programs

placeSan Francisco, California, United States calendar_todayFounded 2015 groups393 employees language tonal.com

Registered entities

Reputation

Customer rating 4.6 / 5 across 568 reviews.

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
United States89.4%
Canada2.7%
India2.2%
Austria1.4%
United Kingdom1.1%

Social engagement

Social engagement: 53K social following, 7 posts in the last 12 months — below the industry typical range.

Investor mix

43 investors on record; lead investors include L Catterton, Mayfield, Evolution Media, Sapphire Ventures.

Investor typeCountShare
Venture capital2353%
Private equity614%
Accelerator & incubator12%
Bank & private debt12%
Other / undisclosed1228%

Share of voice

Share of voice in United States: 59.7% of web traffic across its competitive set; worldwide: 38.2%.

Hiring activity

Hires periodically

5 roles tracked across 3 of the last 12 months

8 Dec 2025 · Senior Android Engineer — AI Vision for Smart Gym · San Francisco

3 Dec 2025 · Mechanical Engineer · Milpitas

5 Oct 2025 · Showroom Manager · Denver

1 Oct 2025 · Technical Implementation Specialist, Ecommerce · San Francisco

12 Aug 2025 · Staff Firmware Engineer, Android · San Francisco

Based on job postings tracked across public sources.

Recent activity

15 Jun 2026
Event
Athletech News Innovation Summit 2026
11 Jun 2026
Recognition
4 Jun 2026
Partnership
Feed.fm
Coming soon