Registered entities
TRAEGER, INC.
Reg. No. 1857853United States
Traeger Pellet Grills Europe ApS
Reg. No. 39668467Denmark
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 81% |
| Canada | 8% |
| United Kingdom | 2.8% |
| Germany | 1.4% |
| France | 0.9% |
Social engagement
Social engagement: 36.7K social following, 10 posts in the last 12 months — below the industry typical range.
Investor mix
6 investors on record; lead investors include Trilantic Capital Partners.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 5 | 83% |
| Other / undisclosed | 1 | 17% |
Share of voice
Share of voice in United States: 96.5% of web traffic across its competitive set; worldwide: 74.5%.
Hiring activity
Hires occasionally
2 roles tracked across 2 of the last 12 months
8 Dec 2025 · Logistics Coordinator · Salt Lake City
4 Nov 2025 · Marketing Technology & Analytics Manager · Salt Lake City
Based on job postings tracked across public sources.