Reputation
Customer rating 2.7 / 5 across 4 reviews.
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 95.7% |
| Canada | 1.5% |
| Hong Kong | 0.7% |
| India | 0.5% |
| United Kingdom | 0.4% |
Social engagement
Social engagement: 19.1K social following, 6 posts in the last 12 months — below the industry typical range.
Investor mix
21 investors on record; lead investors include GSR Capital, Intercontinental Exchange, Overstock, Pelion Venture Partners.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 15 | 71% |
| Private equity | 2 | 10% |
| Other / undisclosed | 4 | 19% |
Share of voice
Share of voice in United States: 91.8% of web traffic across its competitive set; worldwide: 13.7%.
Recent activity
2 Jul 2026
Event
Moneying the Situation podcast
1 Jul 2026
Product launch
tZERO front-end experience (first sign-on account experience, primary offerings and secondary trading)
30 Jun 2026
Partnership
InPlay Global, Inc.