Updater

Provider of a platform for simplifying complex commerce and order management

placeNew York City, New York, United States calendar_todayFounded 2011 groups286 employees language updater.com

Registered entities

Reputation

Customer rating 4.5 / 5 across 966 reviews.

Social engagement

Social engagement: 8.7K social following, 10 posts in the last 12 months — below the industry typical range.

Investor mix

12 investors on record; lead investors include Second Century Ventures, IA Ventures, Commerce Ventures, SoftBank Group; 1 has since exited.

Investor typeCountShare
Venture capital867%
Private equity18%
Accelerator & incubator18%
Other / undisclosed217%

Hiring activity

Hires occasionally

1 role tracked across 1 of the last 12 months

6 Nov 2025 · VP, Product · Port St. Lucie

18 Jan 2025 · Director of DevOps Engineering · Pueblo

Based on job postings tracked across public sources.

Recent activity

10 Jun 2026
Event
Apartmentalize 2026
11 Mar 2026
Event
Multifamily Strategic Marketing Summit 2026
18 Nov 2025
Event
OPTECH2025
Coming soon