Registered entities
Vitacost.com, Inc
Reg. No. 37-1333024United States
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 90% |
| Philippines | 3.2% |
| Russian Federation | 1.3% |
| Mexico | 0.6% |
| Canada | 0.5% |
Investor mix
2 investors on record; 1 has since exited.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 1 | 50% |
| Private equity | 1 | 50% |
Share of voice
Share of voice in United States: 11.8% of web traffic across its competitive set; worldwide: 3.8%.