INVESTOR NOTES / 001ANGEL INVESTOR / Auckland, New Zealand
KNOW THE INVESTOR. SHARPEN THE PITCH.

Angel investor · Auckland, New Zealand

Fredrik Hjelm.

Recorded investments.
A clearer sense of fit.

Find where your company fits, how rounds are assembled, and what happened after the first investment.

THE ENTRY PATTERN2019–2026
73%

of dated first investments
were at Angel, Pre-Seed or Seed

First investment stage across 15 companies10 Seed, 1 Angel and 4 other-stage entries. Each dot represents one company.
Seed 10Angel 1Other 4

One dot = one company at first recorded investment.

15 companies · 17 recorded equity rounds
Dataset’s latest round 22 May 2026/Latest recorded investment 25 Mar 2026
THE FOUNDER’S BRIEF

Read the pattern before the pitch.

Written insights from the recorded portfolio, with the evidence linked below.

01

Start with the first entry

Fredrik Hjelm has dated investments in 15 companies. 11 first entries were at Angel, Pre-Seed or Seed (73.3%). An early-stage founder can use the sector and stage filters to find comparable companies before approaching the investor.

Explore the evidence ↗
02

Separate activity from reputation

6 first company relationships appear in the latest 24 months, compared with 2 in the preceding window. The latest recorded investment is 2026-03-25. This describes observed activity through 2026-05-22; it does not establish current availability.

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03

Plan the next financing step

8 of 9 companies with a full 24-month observation window raised another equity round. This investor backed 1 of those companies again within that window. The difference is a reason to research the wider syndicate, rather than assume the same investor will fund the next round.

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04

Use a specific point of relevance

Artificial Intelligence is the largest displayed sector by company count, appearing in 3 portfolio companies; sector tags overlap. 0 first entries carry a recorded lead flag and the median first-round syndicate includes 5 other named backers. Shared rounds are evidence of co-investment, not evidence of an introduction route.

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01 / THE READOUT

Four signals before you pitch.

Start with observed behavior.
Every rate has a defined denominator.

01 — ROUND CONTEXT
$2.5M–$7.7M

The middle half of entry rounds

25th–75th percentile across 15 disclosed first rounds. Total round size; the investor’s own cheque is undisclosed.

Size your round ↗
02 — NEW RELATIONSHIPS
6companies

First investments in the last 24 months

22 May 2024–22 May 2026, versus 2 in the preceding 24 months.

See the rhythm ↗
03 — NEXT FINANCING
89%

Another equity round within 24 months

8 of 9 companies with a full observation window. The next round can include any investor.

Follow the path ↗
04 — REPEAT BACKING
11%

This investor invested again within 24 months

1 of the same 9 companies. Build a financing plan around the wider investor market.

Explore co-investors ↗
02 / FIND YOUR FIT

Where does your company sit?

Choose your sector and stage to find
companies he first backed in that space.

YOUR COMPANY

A match means a recorded investment in this category. It does not establish current interest or availability.

15matching companies
$3.7Mmedian first round (15 disclosed)
6first backed in last 24 months

All sectors · All entry stages. Round amounts are total financing, in USD.

Seed

Eunice ↗

AI-powered platform for digital asset compliance and due diligence

$8.0M total first round
Seed

Ascentra ↗

Provider of AI-powered software for consultants and private equity professionals

$2.0M total first round
Seed

All Gravy ↗

App-based expense management platform for employees

$2.9M total first round
Explore matching portfolio companies ↓

The sector × stage map

First investments · companies can appear in more than one sector
Number of first investments by sector and entry stage. Select a cell to explore companies.
SectorAngelSeedSeries AAll stages
Artificial Intelligence3
HRTech3
FinTech2
HR SaaS2
Agentic AI2
Agentic AI in Software Development2
Application Development Tools2
03 / ROUND DESIGN

The round around the investor.

Use stage-specific financing ranges
to frame the size of your syndicate.

First-round size, by entry stage

USD · middle 50% and median
Angel1 disclosed
$521K$521K–$521K
Seed10 disclosed
$3.3M$2.3M–$6.7M
Series A4 disclosed
$7.8M$3.7M–$14M
$10K$100K$1M$10M

Logarithmic scale. A dot marks the median; the band spans the 25th–75th percentiles. These are entire rounds, not individual cheques.

04 / WHAT HAPPENS NEXT

One investment. Two different paths.

A subsequent round and repeat backing
answer different fundraising questions.

9
companies with 24 months
of observable history

Raised another equity round

Any investor · within 24 months
88.9%
8 of 9 companies

Backed again by this investor

A subset of the companies above
11.1%
1 of 9 companies
i

Includes first investments on or before 22 May 2024. 6 newer companies and 0 undated histories are excluded. Follow-up stops at the dataset’s latest round on 22 May 2026. These observations do not measure returns or predict a company’s outcome.

See the stage-by-stage denominators +
First stageEligible companiesNext round ≤24 moSame investor again ≤24 mo
Angel00 / 00 / 0
Seed55 / 51 / 5
Series A43 / 40 / 4
05 / INVESTMENT RHYTHM

New names. Returning relationships.

Separate first investments from later
rounds in companies already backed.

New companiesRepeat rounds

*2026 is partial, through 22 May. Bar height counts first investments + repeat rounds; earlier years are complete calendar periods in this dataset.

06 / THE CO-INVESTOR MAP

Who else belongs on your research list?

Frequent shared rounds suggest a place
to investigate sector and stage alignment.

01
FIRM

31 Atlantic

2 shared rounds · 2 companies

Latest shared round Nov 2020
02
ANGEL

Adam Jafer

2 shared rounds · 2 companies

Latest shared round Dec 2024
04
ANGEL

Felipe Navio ↗

2 shared rounds · 1 companies

Latest shared round Jul 2025
06
FIRM

Moonfire

2 shared rounds · 2 companies

Latest shared round Mar 2026

Shared rounds establish recorded co-investment. They do not establish a personal connection, introduction route, or current willingness to invest.

07 / THE EVIDENCE

Explore the portfolio.

First investment comes first.
Amounts refer to that entry round.

15 dated companies
Complete dated portfolio, ordered by first investment, newest first.
CompanyFirst backedEntry stageTotal entry roundSame investor again?
Mar 2026Seed$8.0MNo later round recorded
Dec 2025Seed$2.0MNo later round recorded
Mar 2025Seed$2.9MNo later round recorded
Kiku ↗Denmark
Dec 2024Angel$521KYes · Jul 2025
Talentium ↗Stockholm
Dec 2024Seed$3.7MNo later round recorded
Lovable ↗Stockholm
Oct 2024Seed$7.5MNo later round recorded
Jun 2023Seed$4.3MNo later round recorded
Magic AI ↗San Francisco
Feb 2023Series A$23MNo later round recorded
Lassie ↗Stockholm
May 2022Series A$12MNo later round recorded
CYCLE ↗Berlin
May 2022Seed$11MNo later round recorded
Lune ↗London
Mar 2022Series A$4.0MNo later round recorded
Apr 2021Seed$3.0MNo later round recorded
Nov 2020Seed$731KNo later round recorded
Depict AI ↗Stockholm
Oct 2020Series A$2.8MNo later round recorded
memmo ↗Stockholm
Dec 2019Seed$2.1MYes · Feb 2021
0 more companies have undated investments

Kept in the 15-company portfolio; excluded from entry-timing calculations.

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