33 investors have funded 12 Customer Data Platforms companies head-officed in London, across 39 rounds (Aug 2013 – Sep 2025). They are ranked by how many London companies in this market they have actually backed.
"In London" describes the companies, not the investor: most of the money in any city comes from somewhere else, and the Where the money comes from section below shows exactly where it came from here.
Ranked by companies backed in this market and city, then by round count. "Led" counts rounds recorded with this investor as lead.
| # | Investor | Based in | Stages here | Companies | Rounds | Led | Latest | Portfolio total |
|---|---|---|---|---|---|---|---|---|
| 1 | Mercia | Henley in Arden, United Kingdom | Seed | 1 | 2 | 1 | Apr 2023 | 247 |
| 2 | MMC Ventures | London, United Kingdom | Seed | 1 | 2 | — | Jan 2019 | 135 |
| 3 | Updata Partners | Washington, DC, United States | Series CSeries B | 1 | 2 | 1 | Apr 2020 | 68 |
| 4 | Ibex Investors | Denver, United States | Series CSeries B | 1 | 2 | — | Apr 2020 | 50 |
| 5 | CE Ventures | Israel | Series CSeries B | 1 | 2 | — | Apr 2020 | 23 |
| 6 | Gefen Capital | Herzliya, Israel | Series CSeries B | 1 | 2 | — | Apr 2020 | 17 |
| 7 | Y Combinator | Mountain View, United States | Seed | 1 | 1 | 1 | Jul 2022 | 5,648 |
| 8 | Plug and Play Tech Center | Sunnyvale, United States | Series B | 1 | 1 | 1 | Oct 2019 | 934 |
| 9 | BGF | Belfast, United Kingdom | Series A | 1 | 1 | 1 | Aug 2013 | 459 |
| 10 | Inovia Capital | Montreal, Canada | Series A | 1 | 1 | — | Sep 2025 | 208 |
| 11 | Notion | London, United Kingdom | Series A | 1 | 1 | 1 | Sep 2025 | 139 |
| 12 | Riverside | Cleveland, United States | Series A | 1 | 1 | — | Oct 2021 | 177 |
| 13 | Cathay Innovation | San Francisco, United States | Series A | 1 | 1 | 1 | Jun 2024 | 94 |
| 14 | AlbionVC | London, United Kingdom | Series A | 1 | 1 | 1 | Nov 2016 | 78 |
| 15 | Salica Investments | London, United Kingdom | Series A | 1 | 1 | — | Sep 2025 | 80 |
| 16 | The FSE Group | Camberley, United Kingdom | Seed | 1 | 1 | — | Feb 2025 | 80 |
| 17 | British Business Bank | Sheffield, United Kingdom | Seed | 1 | 1 | — | Feb 2025 | 83 |
| 18 | 24 Haymarket | London, United Kingdom | Seed | 1 | 1 | 1 | Jan 2019 | 54 |
| 19 | Cambridge Angels | Cambridge, United Kingdom | Seed | 1 | 1 | — | Mar 2015 | 49 |
| 20 | henQ | Amsterdam, Netherlands | Series A | 1 | 1 | — | Jun 2024 | 35 |
| 21 | Brighton Park Capital | Greenwich, United States | Series C | 1 | 1 | 1 | Apr 2020 | 23 |
| 22 | Fort Ross Ventures | Menlo Park, United States | Seed | 1 | 1 | 1 | Jan 2022 | 21 |
| 23 | Robin Capital | Hamburg, Germany | Series A | 1 | 1 | — | Sep 2025 | 16 |
| 24 | Commonmagic | Series A | 1 | 1 | — | Sep 2025 | 7 | |
| 25 | Alicorn | London, United Kingdom | Series C | 1 | 1 | — | Apr 2020 | 7 |
| 26 | Vanneck | London, United Kingdom | Series A | 1 | 1 | 1 | Oct 2023 | 5 |
| 27 | Poalim Equity | Series D | 1 | 1 | — | Aug 2025 | 5 | |
| 28 | Andrena Ventures | London, United Kingdom | Series A | 1 | 1 | — | Sep 2025 | 4 |
| 29 | Gelecek Etki VC | Seed | 1 | 1 | — | Sep 2025 | 3 | |
| 30 | TIBAS Ventures | Amsterdam, Netherlands | Seed | 1 | 1 | 1 | Sep 2025 | 3 |
| 31 | Waterspring | Cardiff, United Kingdom | Seed | 1 | 1 | — | Feb 2025 | 2 |
| 32 | LRG Capital Group | San Francisco, United States | Seed | 1 | 1 | 1 | Mar 2016 | 1 |
| 33 | OKS Group | Luxembourg, Luxembourg | Seed | 1 | 1 | 1 | Jan 2022 | 1 |
Head office of the investors on this page.
Rounds by stage — where in a company's life this money arrives.
Total disclosed size of each round, not one investor's share.
How active this market has been.
Customer Data Platforms companies head-officed in London that took money from these investors.
| Company | Backers | Rounds | Disclosed | Latest round |
|---|---|---|---|---|
| Glassbox glassbox.com |
8 | 12 | $340M | Series D Aug 2025 |
| GoodFit goodfit.io |
6 | 6 | $78M | Series A Sep 2025 |
| Distil distil.ai |
4 | 5 | $6.2M | Seed Feb 2025 |
| Growth Intelligence growthintelligence.com |
3 | 4 | $11.2M | Seed Jan 2019 |
| imagino imagino.com |
2 | 2 | $54.3M | Series A Jun 2024 |
| SegmentStream segmentstream.com |
2 | 2 | $5.4M | Seed Jan 2022 |
| Convertr convertr.io |
2 | 2 | $3.7M | Series A Oct 2021 |
| dEngage dengage.com |
2 | 2 | — | Seed Sep 2025 |
| Abacus abacusemedia.com |
1 | 1 | $3.5M | Series A Aug 2013 |
| InterLnkd interlnkd.com |
1 | 1 | $1.2M | Series A Oct 2023 |
| Exponea exponea.com |
1 | 1 | $1.1M | Seed Mar 2016 |
| Cotera cotera.co |
1 | 1 | $125K | Seed Jul 2022 |
| Date | Investor | Company | Stage | Round size |
|---|---|---|---|---|
| Sep 2025 | Salica Investments | GoodFit | Series A | $13M |
| Sep 2025 | Andrena Ventures | GoodFit | Series A | $13M |
| Sep 2025 | Inovia Capital | GoodFit | Series A | $13M |
| Sep 2025 | NotionLED | GoodFit | Series A | $13M |
| Sep 2025 | Robin Capital | GoodFit | Series A | $13M |
| Sep 2025 | Commonmagic | GoodFit | Series A | $13M |
| Sep 2025 | Gelecek Etki VC | dEngage | Seed | — |
| Sep 2025 | TIBAS VenturesLED | dEngage | Seed | — |
| Aug 2025 | Poalim Equity | Glassbox | Series D | — |
| Feb 2025 | British Business Bank | Distil | Seed | $1.2M |
| Feb 2025 | Waterspring | Distil | Seed | $1.2M |
| Feb 2025 | The FSE Group | Distil | Seed | $1.2M |
| Jun 2024 | Cathay InnovationLED | imagino | Series A | $27.2M |
| Jun 2024 | henQ | imagino | Series A | $27.2M |
| Oct 2023 | VanneckLED | InterLnkd | Series A | $1.2M |
| Apr 2023 | MerciaLED | Distil | Seed | $1.4M |
| Jul 2022 | Y CombinatorLED | Cotera | Seed | $125K |
| Jan 2022 | Fort Ross VenturesLED | SegmentStream | Seed | $2.7M |
| Jan 2022 | OKS GroupLED | SegmentStream | Seed | $2.7M |
| Oct 2021 | Riverside | Convertr | Series A | — |
Customer Data Platforms investors in other cities
Other markets in London