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Radar · Horizontal E-Commerce in San Francisco

Best Horizontal E-Commerce Companies in San Francisco, United States

The 82 best Horizontal E-Commerce companies in San Francisco, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Wish Shopping.

82companies tracked
$2.4Bdisclosed funding
2unicorns
31have raised

Ranked: Best Horizontal E-Commerce companies in San Francisco

#CompanyDisclosed fundingLast roundStageFounderEmployeesApp-install YoYPatents & IP focusRecent signals
1Wish Shopping
Online marketplace platform offering multi-category consumer products
$929M82 mo agoAcquired—739———
2Grove 🦄
Online subscription-based platform providing cleaning products and beauty products
$527M20 mo agoPublicStuart Landesberg
Co-Founder & CEO
1,117+6%12 patents
Medical needleless connectors and mobile crane lifting/counterweight systems.
—
3Brandless
Online retail platform offering multicategory products
$407M58 mo agoSeries CTina Sharkey
Co-Founder & CEO
147———
4Quince 🦄
Online brand offering multi-category fashion products for men and women
$150M3 mo agoSeries ESonia Bangar
Co-Founder & CTO
175———
5Curated
Online store with personalized recommendations for sports & travel products
$142M55 mo agoAcquiredCecchi Macnaughton
Co-Founder
92———
6Omni
On-demand storage & delivery concierge.
$34M101 mo agoDeadpooled—48—144 patents
Biomedical tissue processing and ozone-based sterilization/cleaning technologies
—
7Mercantila
Portal of Specialty Retail
$32M199 mo agoAcqui-Hired—100———
8Operator
Text to get anything on demand
$25M117 mo agoSeries B—30———
9Twice
Global online marketplace connecting buyers and sellers of diverse goods
$23M149 mo agoDeadpooled—40———
10Dote
App based marketplace for multi-category products
$23M86 mo agoSeries BChristie Paz
Co-Founder & CTO
16———
11Touch of Modern
Online retailer of modern design goods including apparel and accessories
$17M143 mo agoSeries B—109+4%——
12Vantage Discovery
Provider of a commerce platform with tools for multiple sales channels
$16M24 mo agoAcquiredLance Riedel
Co-Founder & CEO
————
13Vetted
Provider of AI-based browser extension for price comparison of multi-category products
$15M46 mo agoSeries ATom Raleigh
Co-Founder
—+89%——
14District
Online marketplace offering a variety of products
$15M1 mo agoSeedPatrick M
Co-Founder
———2 launchs · 1 partnership
15Redbubble
Online marketplace offering artist-designed products
$12M91 mo agoPublic—170———
16Price
Online price comparison tool for consumer products
$12M2 mo agoSeries A—23—3 patents
HVAC exhaust and ventilation components for building air handling and roof installations.
—
17Huckberry
Online horizontal retailer
$11M81 mo agoSeries ARichard Greiner
Co-Founder
133
133 → 200 (+50%)
——3 job openings
18Earny
Online price protection platform
$10M102 mo agoSeries A—9———
19Utah Street Labs
Online marketplace offering multi-category products
$5M167 mo agoDeadpooledJim Rose
Founder & CEO
————
20Miniswap
Online retailer of tabletop wargaming miniatures, offering buying and selling services
$4M6 mo agoSeries AWill Hanna
Co-Founder & COO
————
21Educents
Online marketplace offering multi-category products
$3M126 mo agoSeries A—16———
22Tagflix
Video based product discovery platform
$2M105 mo agoSeedTim Wu
Co-Founder
142———
23TradeYa
Revolutionary marketplace empowering buyers and sellers with ultra-low costs and total freedom
$1M148 mo agoSeedAimee Lagos
Co-Founder
2———
24Shoptouch
Recommendation platform
$1M167 mo agoDeadpooledSteve Katz
Founder and CEO
————
25Flit
App enabling users to discover and shop across online stores
$750K162 mo agoDeadpooled—————
26SnapUp
App to notify offers on the products saved by the user
$600K143 mo agoAcqui-HiredShan Mehta
Co-Founder
6———
27Gliph
Online horizontal marketplace for pre-used products
$243K153 mo agoDeadpooled—4———
28VendlyApp
P2P Second-Hand Mobile Marketplace
$200K160 mo agoDeadpooledAlan Strauss
Founder & ex-CEO
————
29HashtagSell.com
Online classifieds platform for buying and selling used goods and services
$108K134 mo agoDeadpooledDevin McKinney
Founder & VP Marketing
2———
30Lionseek
Online P2P platform for pre-owned products
$100K172 mo agoDeadpooledTom Kazarian
Co-Founder
————
31Frenting
Social sharing network for users to find and share items
$28K194 mo agoDeadpooledVictor Echevarria
Founder
————
32FastAF
App based platform offering multi-category products
—54 mo agoSeries A—50———

Top 12 Horizontal E-Commerce companies in San Francisco

#1
Quince 🦄
Series E · San Francisco, California · founded 2018 · 175 employees
$149.5Mraised
▾

Online brand offering multi-category fashion products for men and women. The product catalog includes sweaters, bottoms, activewear, loungewear, shapewear, maternity wear, and more. It also provides jewelry, bags, scarves, sunglasses, socks, footwear, travel accessories, and more. The platform also offers travel products, baby and kids products, gifting products, and home improvemnet products.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 249k LinkedIn followers — 67.7% of this cohort's audience
Funding rounds
  • Mar 2026Series E$500M
  • Jul 2025Series D$200M
  • Jan 2025Series C$120M
  • May 2023Series B$77M
Founders & team
Sonia BangarCo-Founder & CTOSid GuptaCo-Founder & CEOSourabh MahajanCo-founder & CTO
Investors
Insight Partners, Founders Fund, Basis Set Ventures, Luxor Capital Group, 8VC, Wellington
Tech stack
Amazon CloudfrontAmazon S3Amazon SesAmazon Web ServicesApple Icloud MailApplovin
#2
Seed · San Francisco, California · founded 1995
$14.7Mraised
▾

Online marketplace offering a variety of products. The marketplace offers items such as electronics, fashion, home essentials, and personal accessories. Customers can browse a diverse selection of products from various sellers.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 903 LinkedIn followers
Activity: 2 product launches · 1 partnerships (incl. Gary Vaynerchuk) announced in 12 mo
Funding rounds
  • May 2026Seed$14.7M
Founders & team
Patrick MCo-FounderEdward KoaiCo-Founder & CEO
Investors
Andreessen Horowitz, Kindred Ventures, Greylock Partners, SV Angel, 20VC Fund
Tech stack
Amazon Web ServicesCloudflareGitbookGoogle WorkspaceHstsHttp/3
#3
Series A · San Francisco, California · founded 2016 · 23 employees
$12Mraised
▾

Price is an online price comparison tool for consumer products. The platform allows users to compare price & product information and also browse deals. The product categories include used, rental, refurbished items, and more. The company offers mobile applications for Android and iOS platforms. The users can also set the trigger amount and also alerts on the prices.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers
Funding rounds
  • Apr 2026Angel—
  • 2021Series A—
  • Mar 2021Seed$10M
  • Dec 2016Seed$2M
Investors
TRAC, Caplin Ventures, Founders Fund, Social Capital, Transmedia Capital, Visionnaire Ventures
Tech stack
AdrollAdroll Cmp SystemAlgoliaAmazon AlbAmazon CloudfrontAmazon Web Services
#4
Grove 🦄
Public · San Francisco, California · founded 2012 · 1117 employees
$526.5Mraised
▾

Online subscription-based platform providing cleaning products and beauty products. Its catalog includes home, skin care, oral care, hair care, perfumes & deodorants, and pet care products. The users can customize the curated boxes based on the preferences.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 46k LinkedIn followers — 12.5% of this cohort's audience
Activity: 1 partnerships (incl. Noidi) announced in 12 mo
Funding rounds
  • Oct 2024Post IPO$15M
  • Aug 2023Post IPO$10M
  • Jan 2023Venture Debt$72M
  • Dec 2020Series E$125M
Founders & team
Stuart LandesbergCo-Founder & CEO
Investors
Mayfield, MHS Capital, Bullpen Capital, NextView Ventures, Serious Change, Norwest
Tech stack
Alpine.JsAmazon CloudfrontAmazon SesAmazon Web ServicesAngularApple Icloud Mail
#5
Series A · San Francisco, California · founded 2025
$3.5Mraised
▾

Online retailer of tabletop wargaming miniatures, offering buying and selling services. The platform provides a marketplace for hobbyists to exchange miniatures. It offers a catalogue of miniatures with filtering and search options. Integrated payments and shipping are provided, along with buyer and seller protections.

Funding rounds
  • Dec 2025Series A$3.5M
Founders & team
Will HannaCo-Founder & COOZak SinghCo-Founder & CEO
Investors
Y Combinator
Tech stack
Cart FunctionalityCloudflareCloudflare Browser InsightsDay.JsGoogle AnalyticsHtmx
#6
Acquired · San Francisco, California · founded 2009 · 739 employees
$928.7Mraised
▾

Online marketplace platform offering multi-category consumer products. The product catalog includes fashion, beauty, electronics, garden supplies, home decor, baby care products, home care, stationery, books, sports, and more.

Funding rounds
  • Aug 2019Series H$300M
  • May 2017Series F—
  • Jan 2016Series D$50M
  • May 2015Series D$500M
Investors
GGV Capital, Formation 8, AME Cloud Ventures, Founders Fund, Legend Capital, Temasek
Tech stack
A8.NetAmazon AlbAmazon Web ServicesApple Icloud MailCart FunctionalityCloudflare
#7
Series C · San Francisco, California · founded 2014 · 147 employees
$407.5Mraised
▾

Online retail platform offering multicategory products. The product catalog includes home decor, pet supplies, kitchen supplies, stationery goods, beauty products, and personal health products.

Founders & team
Tina SharkeyCo-Founder & CEO
Investors
New Enterprise Associates, Redpoint Ventures, Cowboy Ventures, Slow Ventures, Google Ventures, ACME
#8
Acquired · San Francisco, California · founded 2023
$16Mraised
▾

Provider of a commerce platform with tools for multiple sales channels. It offers solutions to start, sell, market, and manage businesses. The platform provides tools to build brands and create websites. It allows merchants to sell online, in person, and globally. The platform also enables management of finances, orders, and customer relationships.

Funding rounds
  • Jun 2024Series A$16M
Founders & team
Lance RiedelCo-Founder & CEONigel DaleyCo-Founder & COO
#9
Acquired · San Francisco, California · founded 2002 · 92 employees
$141.5Mraised
▾

Curated is an online store with personalized recommendations for sports & travel products. The product categories include winter sports, golf, cycling, yacht charters, and more. It allows users to connect via chat with experts in specific fields providing personalized advice, recommendations, and deals for different products.

Funding rounds
  • Nov 2021Series C$75M
  • Apr 2021Series B$39M
  • Oct 2019Series A$22M
  • Seed$5.5M
Founders & team
Cecchi MacnaughtonCo-Founder
Investors
Greylock Partners, Forerunner Ventures, CapitalG, Toba Capital, The General Partnership
Tech stack
Node.JsEnvoyGoogle CloudExpressCloudflare Bot ManagementGoogle Cloud Cdn
#10
Series A · San Francisco, California · founded 2019
$15Mraised
▾

Provider of AI-based browser extension for price comparison of multi-category products. The platform enables users to search for multi-category products by using an AI-based browser extension. The browser extension is available for Chrome users.

Funding rounds
  • Aug 2022Series A$15M
  • 2020Seed—
Founders & team
Tom RaleighCo-FounderTim EtlerCo-FounderLauren TurleCo-Founder
Investors
Insight Partners, Index Ventures, Bling Capital, Golden Ventures, Panache Ventures
Tech stack
CloudflareCloudflare Browser InsightsGoogle WorkspaceHstsIubendaMicrosoft Advertising
#11
Acqui-Hired · San Francisco, California · founded 2004 · 100 employees
$32Mraised
▾

Mercantila operates a chain of San Francisco-based specialty online retail shops. Mercantila owns more than 200 online specialty stores in areas including home, garden, fitness, health, sports and kids and works with 1,000 fulfillment partners.

Funding rounds
  • Nov 2009Convertible Debt$2.5M
  • Aug 2009Series B$2M
  • Jun 2009Series B$1M
  • Feb 2009Series B$4M
Investors
Lightspeed Venture Partners, Blucora
#12
Deadpooled · San Francisco, California · founded 2014 · 48 employees
$33.7Mraised
▾

Omni is an online and mobile based personal storage concierge that picks up storage items, catalogs each individual item, stores them at a facility and deliver them back to customer. Based out of San Francisco. Allows customers to store individual items without any minimum weight requirement. Pricing starts at $0.25 per item for standard items and $2.00 for large items like bicycle, sports equipment etc.

Funding rounds
  • Jan 2018Series B$25M
  • Feb 2016Series A$8.7M
  • Dec 2015Angel—
Investors
Highland Capital Partners

Funding & investor landscape

$2.4Btotal disclosed funding
31companies funded
67disclosed rounds
2rounds last 90 days
Most active investors
Y Combinator4 rounds
500 Global3 rounds
FJ Labs3 rounds
Founders Fund3 rounds
GGV Capital3 rounds
Greylock Partners3 rounds
8VC2 rounds
Andreessen Horowitz2 rounds
Commerce.Innovated2 rounds
Crosslink Capital2 rounds

Notable founders

Sonia Bangar
Co-Founder & CTO · Quince
Sid Gupta
Co-Founder & CEO · Quince
Patrick M
Co-Founder · District
Edward Koai
Co-Founder & CEO · District
Stuart Landesberg
Co-Founder & CEO · Grove
Will Hanna
Co-Founder & COO · Miniswap
Zak Singh
Co-Founder & CEO · Miniswap
Tina Sharkey
Co-Founder & CEO · Brandless
Lance Riedel
Co-Founder & CEO · Vantage Discovery
Nigel Daley
Co-Founder & COO · Vantage Discovery
Cecchi Macnaughton
Co-Founder · Curated
Tom Raleigh
Co-Founder · Vetted
Prism market signals · United States · country-scoped Prism corpus, 16,613,714 docs

Market landscape — 10 sub-themes by coverage

Share of Horizontal E-Commerce coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Horizontal E-Commerce companies are there in San Francisco, United States?
Radar tracks 82 indexable Horizontal E-Commerce companies headquartered in San Francisco, United States that meet our profile-completeness bar.
What is the total funding raised by Horizontal E-Commerce companies in San Francisco, United States?
The Horizontal E-Commerce companies in San Francisco, United States on this list have raised a combined $2.4B in disclosed equity funding across 31 funded companies.
Which is the highest-funded Horizontal E-Commerce company in San Francisco, United States?
Wish Shopping is the highest-funded Horizontal E-Commerce company in San Francisco, United States, with $928.7M in disclosed equity funding.
How many Horizontal E-Commerce companies in San Francisco, United States are funded?
31 of the 82 Horizontal E-Commerce companies in San Francisco, United States on this list have disclosed at least one equity funding round.
How many Horizontal E-Commerce unicorns are there in San Francisco, United States?
2 Horizontal E-Commerce companies in San Francisco, United States on this list are valued at $1B or more.
Who are the top investors in San Francisco, United States Horizontal E-Commerce companies?
The most active investors in San Francisco, United States Horizontal E-Commerce companies on this list include Y Combinator, 500 Global, FJ Labs, Founders Fund, GGV Capital.
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Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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