Best MarketingTech Companies in Finland
The 132 best MarketingTech companies in Finland in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Supermetrics.
Finland's MarketingTech ecosystem doesn't get nearly enough attention, and this directory fixes that: 132 companies tracked, $219M in disclosed funding, ranked by equity raised and recent momentum. Nosto leads the pack at $33M, with Cambri at $14M and Boksi at $10M showing that Finland's funnel runs deep past the obvious names. No unicorns yet, but the underlying market tells you why that's likely to change. Allied Market Research puts the global MarketingTech sector at $329B in 2022 and projects it hitting $1.7T by 2032, a 20.7% CAGR driven by personalization demand, automation adoption and accelerating digital transformation. That's a tide that lifts regional ecosystems fast.
So what's hot right now? Influencer collaboration and affiliate program infrastructure are the themes pulling investment and builder attention this quarter, and as 2024 research shows, data-driven influencer relationship management is becoming a genuine discipline, not a side channel. Data privacy compliance is the structural constraint everyone here is building around, which honestly suits Finnish founders, who tend to engineer for trust first. If you're sourcing MarketingTech partners or tracking where capital is landing in Finland, this list is your starting point.
Ranked: Best MarketingTech companies in Finland
| # | Company | Disclosed funding | Last round | Employees | Founded | Founder | Tech stack | Patents & IP focus | Recent signals |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Supermetrics Excel based report automation tools for web and social media data | $51M | 69 mo ago | 335 | 2013 | — | SanityApple iCloud MailGoogle Workspace+32 | — | — |
| 2 | Nosto SaaS-based personalized product recommendation solution for online retailers | $33M | 39 mo ago | 221 | 2011 | Antti Poyhonen Co-Founder | WordPress Block EditorWordPressApple iCloud Mail+25 | 7 patents Integrating third‑party services into e‑commerce sites via unified scripting APIs | — |
| 3 | Smartly.io Provider of an AI advertising platform for cross-channel campaign management | $23M | 105 mo ago | 103 | 2013 | Tuomo Riekki Founder & Board/Advisor | Webflow EcommerceWebflowProton Mail+34 | 2 patents User interface tools for configuring and storing hierarchical data structures | 2 partnerships |
| 4 | Klevu Provider of on-site search and navigation platform for e-commerce industries | $18M | 66 mo ago | 111 | 2013 | — | WordPress Block EditorWordPressMySQL+16 | 7 patents Patents concentrated in computing, sensing & instrumentation | — |
| 5 | Cambri Provider of concept testing software for market research | $14M | 20 mo ago | 3 | 2019 | Dani Kamras Co-Founder | HubSpot CMS HubAmazon Web ServicesSegment+23 | — | — |
| 6 | Boksi Platform offering influencer marketplace to brands | $10M | 32 mo ago | 44 | 2018 | Lasse Laaksonen CEO & Co-Founder | HubSpot CMS HubGSAPTikTok Pixel+22 | — | 1 award |
| 7 | Leadoo Provider of a chatbot-based lead generation platform | $9M | 64 mo ago | 91 | 2018 | Mikael Costa Co-Founder | WordPress Block EditorElementorWordPress+43 | — | 1 partnership |
| 8 | Videoly Video marketing for e-Commerce websites | $8M | 52 mo ago | 90 | 2013 | — | Webflowcore-jsSlick+22 | — | 1 launch |
| 9 | Matchmade Influencer marketing platform that connects video creators with advertisers | $8M | 69 mo ago | 31 | 2013 | — | WordPressMySQLPHP+23 | — | — |
| 10 | AppFollow Provider of an app monitoring and analytics platform | $6M | 67 mo ago | 88 | 2014 | — | Apple iCloud MailGoogle WorkspaceAmazon Web Services+21 | — | — |
| 11 | LeadDesk Platform offering outbound calling software solution | $6M | 135 mo ago | 199 | 2010 | Olli Nokso-Koivisto CEO | WordPressMySQLPHP+35 | — | — |
| 12 | Sellforte Provider of software solutions for consumer insights and marketing optimization | $5M | 62 mo ago | 37 | 2017 | Juha Nuutinen Co-Founder & CEO | HubSpot CMS HubApple iCloud MailMicrosoft 365+20 | — | 2 launchs · 1 partnership |
| 13 | giosg Digital solution to enhance the online experience | $5M | 96 mo ago | 81 | 2011 | Ville Rissanen Founder & CEO | HubSpot CMS HubAmazon Web ServicesGoogle Ads+23 | — | 1 launch |
| 14 | Flowrite Provider of a platform offering AI-enabled writing assistance | $5M | 54 mo ago | 13 | 2020 | Aaro Isosaari Co-Founder & CEO | — | — | — |
| 15 | Leadfeeder Online Lead Generation tool for B2B | $4M | 86 mo ago | 140 | 2012 | Herkko Kiljunen Co-Founder | ContentfulTailwind CSSAstro+18 | — | 3 launchs |
| 16 | Serviceform Provider of AI agent solutions for lead qualification and customer support | $3M | 19 mo ago | 72 | 2017 | — | SanityTurbopackFirebase+28 | — | — |
| 17 | Videobot Lead generation platform for businesses | $2M | 15 mo ago | — | 2022 | Anssi Kiviranta Co-Founder | WordPressMySQLPHP+25 | — | — |
| 18 | Surveypal Customer survey platform | $2M | 135 mo ago | 39 | 2011 | Ilkka Kaikuvuo Co-Founder | WordPress Block EditorWordPressMySQL+28 | — | — |
| 19 | Utopia Analytics Provider of text analytics solutions leveraging machine learning technology | $1M | 102 mo ago | 29 | 2014 | Mari-Sanna Paukkeri Co-Founder & CEO | WebflowTypekitGoogle Font API+15 | 6 patents Patents concentrated in computing, sensing & instrumentation | — |
| 20 | Statzon Cloud based market research solutions for enterprises | $898K | 33 mo ago | 8 | 2018 | Kimmo Kuokkanen CEO & Co-Founder | HubSpot CMS HubAmazon Web ServicesHubSpot Chat+20 | — | — |
| 21 | Enreach Customer data management and segmentation platform for businesses | $841K | 129 mo ago | 1 | 2010 | — | — | — | — |
| 22 | EzyInsights SaaS based Social Media Monitoring tool | $780K | 123 mo ago | 8 | 2011 | Paul Wistrand Founder / CTO | WordPressVisual ComposerMySQL+28 | — | — |
| 23 | Feedbackly Customer feedback and analytics tool | $567K | 122 mo ago | 20 | 2012 | Jaakko Männistö Founder | WordPressMySQLPHP+27 | — | — |
| 24 | Exolyt Cloud-based Tiktok analytics software solution provider | $480K | 39 mo ago | 6 | 2020 | — | PrismicApple iCloud MailGoogle Workspace+28 | — | — |
| 25 | Custobar Customer data platform and lead segmentation tools | $402K | 105 mo ago | 27 | 2014 | Juha Toronen Co-Founder | — | — | 3 job openings |
| 26 | MailMoo AI based video automation tool for businesses | $309K | 17 mo ago | — | 2023 | Janus Joenpolvi Co-Founder | Framer SitesUIKitReact+18 | — | — |
| 27 | Magic Add IoT-based smart packaging solutions | $250K | 122 mo ago | 4 | 2015 | Kalle Euro Co-Founder | — | 5 patents Dynamic allocation and transmission of unique identifiers for printing machines | — |
| 28 | Oikian Solutions Location and time based mobile marketing | $153K | 134 mo ago | 3 | 2011 | Mikko Lietsalmi Co-Founder & CEO | — | 3 patents Patents concentrated in computing, sensing & instrumentation | — |
| 29 | Cuutio SaaS based Search Engine Optimization tool | $132K | 169 mo ago | 6 | 2011 | Sara Nikander Co-Founder | — | — | — |
| 30 | Mesensei Provider of solution to design and create private social network | $114K | 83 mo ago | 6 | 2016 | Claudia Treuthardt Co-Founder & CDO | Firebasestyled-componentsReact+10 | — | — |
| 31 | AdLaunch Online video solutions for SMBs | $110K | 72 mo ago | 6 | 2015 | Roger Yelvington Founder & CEO | Node.jsGoogle CloudVue.js+18 | — | — |
Top 12 MarketingTech companies in Finland
#1
Series B · Helsinki, Uusimaa · founded 2019 · 3 employees$13.7Mraised▾
Cambri is a provider of concept testing software for market research. The product automatically generates valid, reliable questions from a concept and offers visualized results. The features of the product include idea screening, optimization, KPIs, and benchmarks for decision making, etc. The clients of the company include ALTIA, Valio, Fortum, LUMENE, etc.
- Oct 2024Series B$8.7M
- Mar 2021Series A$4.3M
- Oct 2019Seed$717K
#2
Seed · Turku, Varsinais-suomi · founded 2022$2.2Mraised▾
Lead generation platform for businesses. It provides businesses with personalized video funnels that engage audiences with human interaction, capture leads, enhance customer satisfaction, and increase conversion rate. It also provides an engaging and personalized experience for website visitors including increased engagement, improved customer experience, and increased conversion.
- Feb 2025Seed$2.9M
- Jul 2023Seed$2.2M
#3
Series A · Helsinki, Uusimaa · founded 2017 · 72 employees$2.6Mraised▾
Provider of AI agent solutions for lead qualification and customer support. The company offers tools for automating conversations, booking meetings, and engaging with customers through various channels. It builds custom AI agents with tailored logic and integrations. The platform connects to websites, customer relationship management systems, and calendar tools.
- Nov 2024Series A$2.6M
- Feb 2022Series A$2.3M
- Nov 2018Seed$350K
#4
Seed · Turku, Varsinais-suomi · founded 2023$308.7Kraised▾
AI based video automation tool for businesses. It helps users to increase conversion rates and save time on research. It is a tool that offers a video automation feature to increase the conversion rates of cold email leads. It also helps users supercharge cold email outreach by increasing conversion rates with videos.
- Jan 2025Seed$308.7K
#5
Series B · Helsinki, Uusimaa · founded 2011 · 221 employees$32.8Mraised▾
SaaS-based personalized product recommendation solution for online retailers. Its plug and play solution makes the technology accessible to online stores. Solutions includes automating marketing activities, conversion management, customer retention, and more.
- Feb 2023Series B$16M
- Sep 2018Series A$7.4M
- Jul 2017Conventional Debt$17.2M
- Jul 2014Series A$5.5M
#6
Series A · Helsinki, Uusimaa · founded 2018 · 44 employees$9.8Mraised▾
Platform offering influencer marketplace to brands. It connects brands to talented content creators for social campaigns. Brands can improve sales and brand awareness via influencer social media campaigns. Its solutions include buying content and influencers from brief to payments in one place, managing and contracting creators manually, helps to maximize the match between brand and creators, and more.
- Oct 2023Series A$7.4M
- Dec 2020Series A$1.5M
- Apr 2019Seed$1M
#7
Series B · Helsinki, Uusimaa · founded 2013 · 335 employees$51.3Mraised▾
Supermetrics provides excel based report automation tools for web and social media. It connects to multiple sources including Google Analytics, AdWords, Facebook, Twitter, and YouTube. It also fetches data and generates charts and visualizations. The clients of the company include Nestle, SAMSUNG, HubSpot, LOREAL, etc.
- Aug 2020Series B$47.2M
- Nov 2017Series A$4.1M
#8
Series A · Helsinki, Uusimaa · founded 2013 · 90 employees$8.2Mraised▾
Videoly offers video marketing for e-Commerce. Automatically sources videos from the web, matched with products, moderates them for quality and delivers the relevant videos directly to the product pages. Users can monitor performance using their own web analytics.
- Feb 2022Series A$6.8M
- Sep 2020Seed$1.2M
- 2014Seed$159.5K
#9
Series A · Helsinki, Uusimaa · founded 2013 · 111 employees$17.9Mraised▾
Klevu is a provider of an on-site search and navigation platform for e-commerce industries. It's an intelligent site search solution designed to help eCommerce businesses increase onsite sales and improve the customer online shopping experience. The solution can be integrated onto platforms like Magento, Shopify, BigCommerce, and more.
- Dec 2020Series A$12M
- Nov 2019Series A$5.5M
- Apr 2014Seed$344.3K
#10
Seed · Lahti, Paijat-hame · founded 2018 · 8 employees$897.7Kraised▾
Cloud based market research solutions for enterprises. The platform offers software to enable members to get technology or industry data and insights. It allows members to analyze the data, compare them and use them in the presentations for further analysis.
- Sep 2023Grant (prize money)$268.7K
- Dec 2022Seed$421.2K
- Dec 2022Conventional Debt—
- Jan 2022Seed$476.5K
#11
Acquired · Helsinki, Uusimaa · founded 2018 · 91 employees$9.4Mraised▾
Leadoo is a chatbot-based lead generation platform. It helps companies to convert leads from website visitors and allows to build websites with conversational marketing tools like chatbots, inpagebots, modalbot, and video bot. It allows to collect audience data and automatically publishes all events to Google Analytics account. It also generates recruitment bot to hire passive job seekers. Monetizes through subscription-based pricing plans.
- Jan 2021Series A$6.1M
- Sep 2019Seed$3.3M
#12
Acquired · Helsinki, Uusimaa · founded 2020 · 13 employees$5.1Mraised▾
Provider of a platform offering AI-enabled writing assistance. It helps users to manage their daily communication by converting their normal words into ready-to-send e-mails, messages, and posts. Users can also apply bullets, templates, and other writing functions in their emails.
- Nov 2021Seed$4.4M
- Dec 2020Seed$658K
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of MarketingTech coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.