Best MarketingTech Companies in Massachusetts, United States
The 381 best MarketingTech companies in Massachusetts, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Klaviyo.
Ranked: Best MarketingTech companies in Massachusetts
| # | Company | Disclosed funding | Last round | Employees | Founded | Founder | Tech stack | Patents & IP focus | Recent signals |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Klaviyo 🦄 SaaS-based e-mail marketing software solutions for e-commerce businesses | $778M | 47 mo ago | 1,454 1,454 → 2,977 (+105%) · sector median +39% | 2012 | Ed Hallen Co-Founder & CSO | Amazon WebstoreSanitySentry+46 | 84 patents Marketing automation platform for email/SMS campaign generation, segmentation, and A/B testing analytics. | 2 launchs · 1 expansion |
| 2 | Mavrck Provider of management platform for micro influencers | $268M | 49 mo ago | 90 | 2012 | Lyle Stevens Co-Founder | Facebook LoginYouTubeAngularJS+16 | — | — |
| 3 | Zappi Provider of a consumer insights platform delivering data and AI solutions | $200M | 42 mo ago | 119 | 2013 | Steve Phillips Co-Founder & CIO | ContentfulMarkerApple iCloud Mail+25 | — | — |
| 4 | Zoovu Provider of AI-based customer engagement solutions for e-commerce businesses | $200M | 48 mo ago | 150 150 → 140 (-7%) · sector median +39% | 2010 | — | WordPressSentryZendesk+40 | — | 1 partnership · 1 award |
| 5 | airSlate 🦄 Provider of document workflow automation and marketing intelligence platform solutions | $185M | 48 mo ago | 41 | 2006 | Vadim Yasinovsky Founder | SentryApple iCloud MailGoogle Workspace+19 | 9 patents Automated cloud document workflow automation and dynamic device service reconfiguration. | 3 job openings |
| 6 | Acquia Provider of a digital experience platform for content, community, and commerce | $174M | 128 mo ago | 612 612 → 1,097 (+79%) · sector median +39% | 2007 | Dries Buytaert Co-Founder & CTO | DrupalSentryAtlassian Statuspage+41 | — | 1 internship · 1 launch · 1 award |
| 7 | Drift Technologies AI and cloud based lead generation chatbots for businesses | $107M | 98 mo ago | 251 | 2015 | — | Apple iCloud MailGoogle WorkspaceGoogle Sign-in+23 | — | — |
| 8 | HubSpot Provider of a platform offering marketing, sales, and customer service software | $101M | 72 mo ago | 7,663 7,663 → 12,240 (+60%) · sector median +39% | 2005 | Dharmesh Shah Co-Founder & CTO | DrupalApple iCloud MailPHP+33 | 93 patents Integrated content, CRM, and payment platform for multi-channel marketing automation | — |
| 9 | SessionM Cloud based customer engagement and loyalty platform | $97M | 94 mo ago | 188 | 2011 | — | — | — | — |
| 10 | Jebbit Cloud-based customer insight solutions for businesses | $93M | 52 mo ago | 40 | 2011 | — | — | — | — |
| 11 | Yottaa Provider of web performance and security solutions for eCommerce businesses | $64M | 49 mo ago | 118 | 2009 | Robert Buffone Founder & CTO | — | 48 patents Optimizing and orchestrating client-side web service delivery and loading sequencing. | 1 launch · 1 partnership |
| 12 | Localytics Mobile App User Analytics & Marketing | $60M | 120 mo ago | 83 | 2008 | — | — | — | — |
| 13 | Affectiva Developer of emotion artificial intelligence solutions for media and behavioral research | $60M | 89 mo ago | 40 40 → 41 (+2%) · sector median +39% | 2009 | — | HubSpot CMS HubFacebook LoginLinkedin Sign-in+18 | 214 patents Patents concentrated in health & consumer products | — |
| 14 | Skyword Content marketing software for businesses | $59M | 65 mo ago | 101 | 2010 | — | WordPressApple iCloud MailGoogle Workspace+33 | 17 patents Targeted online advertising, content recommendation, and media workflow automation platforms. | — |
| 15 | InsightSquared Revenue Insights for accelerating growth | $57M | 78 mo ago | 61 | 2010 | — | — | — | — |
| 16 | Connectbase SaaS-based platform offering networking solutions for buyers and sellers 60Growth top 22%News top 26%Product top 28%Moat top 31% All 10 signals ▾Growthtop 22% Newstop 26% Producttop 28% Moattop 31% Fundingtop 35% Innovationtop 36% Techtop 39% Talentbottom 49% Marketbottom 37% Globalbottom 37% Growth: Headcount 42 → 64 (+52%) across vintages · 3 acquisition/expansion moves in 24 mo News: 5 BI events in 12 mo (of 28 tracked, 6 types) · +150% YoY rank vs industry peers · Fliar Intelligence Index 60/100 | $54M | 6 mo ago | 64 64 → 133 (+108%) · sector median +39% | 2015 | Ben Edmond Founder & CEO | Cart FunctionalityWordPressMySQL+38 | — | 2 partnerships |
| 17 | User Interviews Tool for brands to recruit participants for market research | $51M | 42 mo ago | 155 | 2013 | — | WebflowSentryZendesk+37 | — | — |
| 18 | Yesware Provides lead nurturing tools through email | $48M | 94 mo ago | 60 60 → 71 (+18%) · sector median +39% | 2010 | — | WebflowSentryApple iCloud Mail+29 | — | — |
| 19 | Marqvision Provider of counterfeiting solutions for e-commerce businesses | $46M | 9 mo ago | 100 | 2019 | — | WebflowSentryZendesk+21 | — | 1 partnership |
| 20 | Linkable Networks Provider of the credit card linked solutions | $43M | 114 mo ago | 29 | 2010 | — | — | — | — |
| 21 | Topsort Provider of an AI-powered platform for retailers to manage advertising businesses | $43M | 6 mo ago | 45 | 2021 | Francisco Larraín Co-Founder & CTO | WebflowApple iCloud MailGoogle Workspace+26 | — | — |
| 22 | Habu Data clean room solutions for brands | $42M | 55 mo ago | 46 | 2018 | Matt Kilmartin Co-Founder & CEO | — | 2 patents Secure confidential computing platforms for data clean rooms and attested collaborative code execution | — |
| 23 | Goldcast Cloud based platform offering virtual event management solutions | $42M | 45 mo ago | 47 | 2020 | Aashish Srinivas Co-Founder & CTO | SentryZendeskNode.js+31 | — | — |
| 24 | Hi Marley Provider of AI and cloud-based conversational platform for the insurance industry | $42M | 63 mo ago | 78 78 → 173 (+122%) · sector median +39% | 2015 | — | WordPressApple iCloud MailMicrosoft 365+26 | 30 patents Industrial heating and thermostatic control systems for trench and hot‑water applications | 1 launch |
| 25 | TruVideo SaaS-based marketing solutions for automotive dealerships | $40M | 18 mo ago | 85 | 2015 | Douglas Chrystall Co-Founder & CIO | WordPressZohoMySQL+22 | — | — |
| 26 | Offer Fit Provider of AI decisioning platform for personalized customer lifecycle marketing | $39M | 31 mo ago | 11 | 2020 | Victor Kostyuk Co-Founder & CTO | ContentfulSentryNode.js+20 | — | — |
| 27 | Bridgeline Platform offering suite solution for e-commerce businesses | $39M | 14 mo ago | 51 | 2000 | Ari Kahn President & CEO | Webflow EcommerceWebflowSalesforce+19 | — | — |
| 28 | RedPoint Global Provider of data readiness solutions for customer experience and AI initiatives | $37M | 41 mo ago | 177 | 2006 | Dale Renner Co-Founder & CEO | WordPressSentryMySQL+29 | 8 patents Patents concentrated in health & consumer products | 1 launch |
| 29 | Crimson Hexagon Social suite leveraging AI for consumer intelligence and media management | $37M | 123 mo ago | 111 | 2007 | — | — | 15 patents Social media data mining and interest/topic classification for digital content analytics | — |
| 30 | Constant Contact Digital marketing platform for businesses | $37M | 8 mo ago | 1,434 1,434 → 1,150 (-20%) · sector median +39% | 1998 | — | ContentfulNode.jsJava+45 | 11 patents Patents concentrated in electrical & electronics | 1 partnership |
| 31 | Vizit Provider of visual AI platform for optimizing ecommerce content effectiveness | $35M | 20 mo ago | 8 | 2014 | Jehan Hamedi Founder | Webflow EcommerceWebflowSentry+29 | 83 patents AI-driven multimodal image/video generation, evaluation, and content scoring systems | — |
| 32 | Fastr AI-enhanced digital experience composition platform built for ecommerce leaders, empowering them to optimize… | $31M | 70 mo ago | — | 2006 | Luhui Yan Founder | HubSpot CMS HubApple iCloud MailMicrosoft 365+28 | — | — |
| 33 | BlueConic Cloud based provider of customer data platform to enterprises | $31M | 53 mo ago | 180 | 2010 | Bart Heilbron Co-Founder | Webflow EcommerceCart FunctionalityWebflow+26 | — | — |
| 34 | Apptopia Provider of mobile app data and analytics for investment professionals | $27M | 61 mo ago | 28 28 → 68 (+143%) · sector median +39% | 2011 | Jonathan Kay Founder & CEO | WordPressUnbounceMySQL+39 | — | 1 partnership |
| 35 | ShopMy 🦄 Influencer marketing solutions for creators and influencers | $26M | 10 mo ago | 48 | 2020 | Tiffany Lopinsky Co-Founder | COO | SentryApple iCloud MailGoogle Workspace+24 | — | — |
| 36 | ViralGains Cloud based platform for personalized advertising | $25M | 41 mo ago | 36 36 → 28 (-22%) · sector median +39% | 2012 | Dan Levin Co-Founder | President & Chief Operating Officer | WordPressMySQLSalesforce+28 | 6 patents AI-driven optimization of media content placement and sequencing for advertising. | — |
| 37 | Northern Light Provider of a platform for competitive and market intelligence management | $23M | 17 mo ago | 30 | 1996 | David Seuss CEO | WordPress Block EditorElementorWordPress+29 | — | — |
| 38 | SiteSpect Platform offering product management suite | $19M | 45 mo ago | 51 | 2004 | Patrick Romich Board Member / CEO | — | 10 patents A/B testing and conversion optimization for website content and visitor actions | — |
| 39 | Talkmap AI-based consumer and marketing insights software solution provider | $18M | 52 mo ago | 30 | 2017 | Tim Moss Chairman and CEO | — | — | — |
| 40 | Micro Notes Provider of cloud-based marketing automation for financial institutions | $16M | 20 mo ago | 7 | 2008 | Christian Klacko Co-Founder | WordPressMySQLPHP+27 | — | — |
| 41 | Relevize Platform offering software for channel marketing | $15M | 43 mo ago | 17 17 → 15 (-12%) · sector median +39% | 2017 | Peter Sidney Co-Founder | WebflowApple iCloud MailGoogle Workspace+14 | — | — |
| 42 | Spoiler Alert B2B marketplace for food businesses to sell surplus food | $14M | 54 mo ago | 32 32 → 60 (+88%) · sector median +39% | 2015 | — | WebflowSentryWistia+22 | — | 1 award |
| 43 | WEVO AI based user feedback analytics platform | $12M | 6 mo ago | 42 42 → 36 (-14%) · sector median +39% | 2017 | Janet Muto Co-Founder | WordPressMySQLPHP+30 | 21 patents AI-driven user experience testing, prompt management, and data analytics platforms | — |
| 44 | Revenue Base Provider of continuously verified and refreshed data for B2B sales teams | $7M | 20 mo ago | 35 | 2020 | Mark Feldman Founder & CEO | WebflowGSAPAmazon Web Services+15 | — | 1 launch |
| 45 | Invoke Generative AI platform empowering creative production with control, collaboration, and security | $6M | 32 mo ago | 33 | 2023 | — | WebflowVimeoHubSpot+15 | 23 patents Patents concentrated in transport & manufacturing processes | — |
| 46 | Copley They help brands optimize content through experimentation | $5M | 15 mo ago | — | 2023 | Sean Marshall Co-Founder & COO | SentryRadix UITailwind CSS+11 | — | — |
| 47 | S2N SaaS-based marketing management solutions for healthcare businesses | $4M | 25 mo ago | 20 | 2011 | — | WordPressApple iCloud MailGoogle Workspace+23 | — | — |
| 48 | Neuralift AI AI-based platform using data to segment customers and audiences for marketing optimization | $2M | 14 mo ago | — | 2023 | Mike Maloney Co-Founder | — | 3 patents AI-driven large‑scale data segmentation and analytics for big‑data mining | — |
| 49 | Novus Developer of AI platform providing agentic AI teams and workflow automation | $2M | 17 mo ago | — | 2020 | Riza Asad Co-Founder & CEO | Webflow EcommerceWebflowApple iCloud Mail+17 | 7 patents Patents concentrated in chemistry & materials | — |
| 50 | Soshi Provider of AI social media management tools and growth strategies | $500K | 12 mo ago | — | 2024 | Michael Long Co-Founder & CTO | Framer SitesReactPriority Hints+6 | — | — |
Top 12 MarketingTech companies in Massachusetts
#1
Series C · Westborough, Massachusetts · founded 2015 · 64 employees$53.8Mraised▾
SaaS-based platform offering networking solutions for buyers and sellers. It provides a cloud-enabled network for buyers to identify, manage, and quote ideal provider partners for different deals to overcome issues. It helps both buyers and sellers in the telecommunications industry to transform network buying and selling processes.
- Dec 2025PE—
- Feb 2024Series C$4.5M
- Jul 2023Venture Debt$16M
- Oct 2022Series C$22M
#2
Series A · Cambridge, Massachusetts · founded 2021 · 45 employees$43.2Mraised▾
Provider of an AI-powered platform for retailers to manage advertising businesses. The platform enables retailers and marketplaces to launch, scale, and optimize ad businesses. It offers solutions for sponsored listings, display ads, video ads, and sponsored brands. The platform supports retailers, marketplaces, and delivery applications with advertising infrastructure.
- Nov 2025Series A—
- Mar 2024Series A$20M
- Nov 2023Series A$14.8M
- Feb 2022Seed$8.3M
#3
Acquired · Waltham, Massachusetts · founded 1998 · 1434 employees$37Mraised▾
Digital marketing platform for businesses. It simplifies and amplifies online marketing efforts for small businesses. It provides a range of tools and solutions to drive sales, grow a customer base, and engage with target audiences. It specializes in email marketing, SMS, social media, and CRM tools for small businesses
- Oct 2025Post IPO—
- Feb 2021Post IPO$400M
- Jun 2010Post IPO$3.7M
- Jun 2006Series C$15M
#4
Series B · Cambridge, Massachusetts · founded 2019 · 100 employees$46.3Mraised▾
Provider of counterfeiting solutions for e-commerce businesses. The company offers a brand protection platform that allows companies to automatically detect and remove counterfeits products sold online. It uses machine learning technology to detects infringements in listings based on information such as price, product description, and customer reviews, enabling brands to protect sales and reputation from IP infringement.
- Sep 2025Series B$48M
- Oct 2024Series A$16M
- Aug 2022Series A$25.3M
- Sep 2021Seed$5M
#5
Series B · Boston, Massachusetts · founded 2017 · 42 employees$12.1Mraised▾
AI based user feedback analytics platform. The platform combines user feedback with human analysis and AI to provide researchers, marketers, and product managers with UX insights. It allows users to read, search, and filter audience feedback by topic, sentiment, and demographics.
- Dec 2025Series B—
- Feb 2023Series B$2.1M
- Jan 2022Series B$12.1M
- Jan 2021Grant (prize money)—
#6
ShopMy 🦄Series C · Boston, Massachusetts · founded 2020 · 48 employees$26.5Mraised▾
Influencer marketing solutions for creators and influencers. Solutions include marketing solutions, brand reach, collaboration management, connecting content creators with brands in beauty, fashion, home decor, promotion management, and storefront solutions. It offers a platform for creators and brands to engage in affiliate marketing and creator marketing.
- Aug 2025Series C$70M
- Dec 2024Series B$72.9M
- Mar 2024Series B$18.5M
- Nov 2022Series A$8M
#7
Public · Burlington, Massachusetts · founded 2000 · 51 employees$38.6Mraised▾
Platform offering suite solutions for e-commerce businesses. It offers an AI platform that allows businesses to run omnichannel marketing campaigns, create websites, and run e-commerce operations. Its features include customized templates for designing landing pages, inventory management, shipping, conducting AB testing, and a dashboard for analytical reporting on traffic and more.
- Mar 2025Post IPO$720.4K
- Mar 2019Post IPO$10.2M
- Nov 2016Post IPO$1.1M
- Jul 2016Post IPO$6M
#8
Series C · Wellesley, Massachusetts · founded 2015 · 85 employees$40Mraised▾
SaaS-based marketing solutions for automotive dealerships. It provides video and messaging platform that uses AI analytics to help businesses understand buyer behavior and improve customer experience. It offers custom video recording and messaging services for repair shops.
- Dec 2024Series C$40M
#9
Late Stage · Boston, Massachusetts · founded 1996 · 30 employees$23Mraised▾
Provider of a platform for competitive and market intelligence management. The platform centralizes internal research, licensed content, and market signals into a cohesive system. It uses artificial intelligence to surface relevant insights tailored to user roles and strategic contexts. The platform enables users to share intelligence across organizations to align stakeholders and drive competitive advantage.
- Jan 2025PE$23M
#10
Series B · Boston, Massachusetts · founded 2014 · 8 employees$35Mraised▾
Provider of visual AI platform for optimizing ecommerce content effectiveness. The platform analyzes content through audience preferences to improve visuals for conversion. It monitors content effectiveness and provides insights to optimize product pages. The platform offers content analysis reports and ranks content performance.
- Oct 2024Series B$25M
- Nov 2022Series A$10M
- May 2017Grant (prize money)—
#11
Series C · Boston, Massachusetts · founded 2008 · 7 employees$16.1Mraised▾
Provider of cloud-based marketing automation for financial institutions. It provides a platform that utilizes artificial intelligence to carry out conversation marketing to engage customers. The conversations help to inform the customers, improve loyalty, increase engagements, and increase the chances of cross-selling financial products and services.
- Oct 2024Series C$898.9K
- May 2023Series C$2.1M
- Dec 2022Series C$5.5M
- Dec 2020Series B$500K
#12
Series A · Boston, Massachusetts · founded 2023$4.8Mraised▾
They help brands optimize content through experimentation. The company ingests content from various sources, analyzes its performance across different channels, and uses AI to create new, high-performing content variations. They then streamline the deployment of these experiments across platforms like Meta, TikTok, and Shopify. This iterative process continuously refines marketing strategies, leading to improved efficiency and results.
- Mar 2025Series A$4.8M
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of MarketingTech coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.