Best Sales Force Automation Companies in Michigan, United States
The 56 best Sales Force Automation companies in Michigan, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Enprecis.
Ranked: Best Sales Force Automation companies in Michigan
| # | Company | Disclosed funding | Last round | Stage | Founder | Founded | Tech stack | Recent signals |
|---|---|---|---|---|---|---|---|---|
| 1 | Enprecis Online customer insights for automotive industry | $28M | 140 mo ago | Acqui-Hired | — | 2006 | — | — |
| 2 | LevelEleven Sales gamification and coaching software to motivate and engage sales teams | $8M | 119 mo ago | Series B | — | 2012 | WordPressSentryAtlassian Statuspage+31 | 1 launch |
| 3 | CatalystXL Cloud based mobile application for sales enablement solution | $3M | 41 mo ago | Seed | Mark Russell Co-Founder & CEO | 2018 | — | — |
| 4 | Nutshell Cloud based mobile CRM for SMBs | $2M | 73 mo ago | Acquired | — | 2010 | WordPress Block EditorWordPressTypeScript+38 | 1 launch · 2 awards |
| 5 | FirstIgnite Cloud based CRM solutions provider | $125K | 59 mo ago | Seed | Chase Bonhag Co-Founder & CEO | 2019 | WordPressBetterDocsMySQL+31 | — |
| 6 | CorkCRM Painting contractor software to streamline and grow your painting business | $5K | 152 mo ago | Seed | Michael Henry Founder | 2013 | UbuntuBootstrapEmotion+10 | — |
| 7 | LeaseMagnets Provider video-based digital leasing assistant for real estate professionals | — | 61 mo ago | Seed | — | 2019 | Framer SitesReactAmazon Web Services+23 | — |
| 8 | Campfire Marketing management solution for the automotive industry | — | 71 mo ago | Acquired | — | 2000 | — | — |
Top 8 Sales Force Automation companies in Michigan
#1
Seed · Detroit, Michigan · founded 2018 · 9 employees$2.6Mraised▾
Cloud based mobile application for sales enablement solution. It offers a flashcard based productivity tool to communicate sales information. The app provides a platform with features like product catalog and info, sales materials, training materials, AI based CPQ tool, reports, and real time updates.
- Jan 2023Seed$796.7K
- Aug 2020Seed$705.8K
- Apr 2019Seed$1.1M
- Sep 2018Conventional Debt$300K
#2
Acqui-Hired · Troy, Michigan · founded 2006 · 12 employees$27.7Mraised▾
Enprecis provides online customer insights for the automotive industry. The products are Continuous Quality Insight, a customer feedback analysis tool, Quick tips, a platform to self resolve problems with the vehicles online, Online Service Advisor, an online survey to gather vehicle issues, and CQI Mobile Companion, a mobile platform for CQI and surveys. Some of the clients are Chrysler, Hyundai, Jaguar Land Rover, Mazda, etc.
- Oct 2014Series B$1.2M
- Sep 2013Series B$2.5M
- Nov 2012Series B$3.9M
- Aug 2012Series B$20M
#3
Series B · Detroit, Michigan · founded 2012 · 19 employees$7.5Mraised▾
Sales gamification and coaching software to motivate and engage sales teams. They offer a suite of performance products designed to motivate, engage, and coach sales teams, driving desired behaviors and improving sales performance. The platform fosters healthy competition through sales contests and provides real-time KPI tracking with performance scorecards. Customizable coaching templates help develop front-line teams, delivering actionable feedback consistently. They provide solutions to build a culture of performance, focusing on sales gamification, coaching software, and performance management. Their offerings include features like personalized scorecards, TV broadcasts, and data-driven coaching, all integrated with platforms like Salesforce. They aim to maximize productivity, energize teams, and drive revenue, customer experience, and overall business results.
- Aug 2016Series B—
- Aug 2015Series A$2M
- Aug 2014Series A$2M
- Sep 2013Series A$2M
#4
Acquired · Ann Arbor, Michigan · founded 2010 · 25 employees$2.2Mraised▾
Cloud based mobile CRM for SMBs. It includes Google apps support, mobile media logging, tagging, and reporting. Mobile version of CRM enables users to browse through customer data and research leads. Geo-location features enable the system to readily pick up a client location and enter it into the system. Enables users to follow their contact updates on professional and social networks, track performance of sales team. It provides a Sales Process feature to help guide sales reps and account managers to create and follow detailed goals. It offers a subscription-based pricing policy. Its major clients are TrustWorkz, Joffe Emergency Services, SafetySync, and Lelander.
- May 2020Seed$1.5M
- Oct 2011Seed$750K
#5
Seed · Traverse City, Michigan · founded 2019 · 14 employees$125Kraised▾
FirstIgnite provides cloud based CRM solutions. The platform offers solutions such as scientific text, identification of partner companies and landscapes, prospecting, appointments, and relationships, that enable businesses or research based companies to build relationships.
- Aug 2021Seed$125K
#6
Seed · East Lansing, Michigan · founded 2013 · 2 employees$5Kraised▾
Painting contractor software to streamline and grow your painting business. This is a Software as a Service (SaaS) solution designed for painting companies, offering tools to manage and automate various aspects of their business. Key features include lead tracking, appointment booking, proposal and contract creation, job scheduling, timecard management, and invoice generation. The platform provides a user-friendly interface and workflow, enabling users to access necessary information quickly and easily. It offers a dashboard for a snapshot of business activity and detailed reports for analyzing lead source effectiveness and job profitability. The software is mobile-ready, allowing access to customer data in the field. Customers can pay invoices online with credit cards. The platform aims to help painting companies organize and automate their business processes, integrating technology to improve efficiency and productivity. It offers a free trial and demo.
- Oct 2013Seed—
#7
Seed · Ann Arbor, Michigan · founded 2019 · 11 employees—raised▾
Provider video-based digital leasing assistant for real estate professionals. Provides guided tours by virtual easing assistant, more leads, and more. Solutions are provided for multifamily, student housing, senior housing marketing team, and more.
- May 2021Seed—
#8
Acquired · Ann Arbor, Michigan · founded 2000 · 39 employees—raised▾
Marketing management solution for the automotive industry. The solution offers accuracy and data insights that cover the cost, price, volume, capacity, timing, and profit metrics. It also creates, analyzes, and modifies plans, runs scenarios, optimizes portfolios, as well as, manages profits of the businesses.
- Aug 2020Seed—
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Sales Force Automation coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising