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Radar · Tech for Traditional Advertising in New York City

Best Tech for Traditional Advertising Companies in New York City, United States

The 93 best Tech for Traditional Advertising companies in New York City, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Outfront Media.

93companies tracked
$1.6Bdisclosed funding
1unicorns
24have raised

Ranked: Best Tech for Traditional Advertising companies in New York City

#CompanyDisclosed fundingLast roundEmployeesFounderTech stackWeb popularityPatents & IP focusRecent signals
1Outfront Media
OOH advertising solutions leveraging creative excellence, prime locations, and smart audience data
$400M74 mo ago1,672
1,672 → 2,427 (+45%)
Jeremy Male
Chairman and CEO
————
2MadHive 🦄
Provider of technology for local connected television advertising and media sales
$307M36 mo ago200Adam Helfgott
Founder & Executive Chairman
WebflowApple iCloud MailGoogle Workspace+24Top 5M27 patents
Patents concentrated in computing, sensing & instrumentation
2 partnerships
3Ensequence
Interactive Television Software
$123M169 mo ago29———59 patents
Real-time low‑latency interactive media content recognition and synchronized distribution
—
4Simulmedia
Provider of TV advertising solutions across linear, connected, and gaming
$87M84 mo ago127
127 → 107 (-16%)
Jon Werther
Chief Executive Officer
SanityApple iCloud MailGoogle Workspace+25Top 5M8 patents
Data-driven TV ad inventory selection, audience forecasting, and program promotion analytics
1 launch · 1 partnership
5Innovid
Provider of an independent, omnichannel platform for advertising creation and delivery
$83M89 mo ago197—WebflowApple iCloud MailSalesforce+22Top 500k14 patents
Video ad insertion, interactive overlays, and performance analytics for targeted advertising
—
6TVision Insights
Provider of television analytics, measuring second-by-second data on viewer engagement
$70M23 mo ago46
46 → 79 (+72%)
Dan Schiffman
Co-Founder
HubSpot CMS HubZohoVimeo+18Top 10M21 patents
Audience engagement analytics across multiple TV screens using audio-visual and data capture
1 partnership
7BrightLine
BrightLine: Revolutionizing TV advertising with data-driven, interactive, and personalized experiences
$58M117 mo ago61Rob Aksman
President
——14 patents
Smart LED lighting and AR content generation for immersive visual experiences
—
8Lightboxooh
OOH video advertising network
$54M226 mo ago34—————
9Visible World
End to End programmatic TV ad sell side platform. Acquired by Comcast.
$41M218 mo ago79———302 patents
Addressable TV advertising and dynamic content delivery analytics
—
10Ara Labs
Provider of advertising services
$35M13 mo ago65Jeffrey Cripe
Co-Founder & CEO
————
11INVISION
Multi-platform advertising sales software
$35M183 mo ago126———21 patents
Advanced image analysis for security screening and reinforced composite material manufacturing.
—
12Access Sports Media
Stadium and Scoreboard Advertising
$32M147 mo ago74—————
13Vistar Media
Provider of programmatic digital out-of-home advertising solutions for marketers
$32M59 mo ago197Mark Chadwick
Co-Founder & CIO
HubSpot CMS HubMarkerZendesk+22Top 5M—1 partnership
14TRA Global
Media & Marketing research company
$32M193 mo ago—Mark Lieberman
Co-Founder & Chairman
————
15Zoom Media US
Targeted Out-of-Home Advertising Network
$30M102 mo ago93Babar Bhatti
Founder & CEO
WordPressMySQLPHP+24Top 50M——
16Captivate
DOOH advertising in elevators
$24M295 mo ago109
109 → 199 (+83%)
Ray Pineau
Co-Founder
WordPressSentryApple iCloud Mail+35Top 5M——
17TargetSpot
Advertising network for audio streaming
$20M83 mo ago77—WordPressMySQLPHP+27Top 50M2 patents
Dynamic allocation and auctioning of delivery time slots in logistics networks
—
18Place Exchange
Provides an ad exchange for out of home advertising
$20M59 mo ago74———21 patents
Real-time bidding and performance tracking for digital ads on non-personal displays
1 partnership
19Cadent
Provider of TV advertising solutions for businesses
$17M202 mo ago24Nick Troiano
CEO
——24 patents
Patents concentrated in health & consumer products
—
20FreeWheel
Tech solutions provider for media agencies
$17M194 mo ago1,389Jon Heller
Co-Founder
WordPressApple iCloud MailMySQL+29Top 5M——
21Lemma
Provider of an omnichannel platform for advertisers and media owners
$11M38 mo ago127
127 → 199 (+57%)
Aditya Kulkarni
Co-Founder
WordPressMySQLPHP+22Top 10M——
22Olyzon
Platform offering adtech solutions for Connected TV
$8M0 mo ago—Martin Danet
Co-Founder
———2 partnerships · 1 award
23This Tech
Platform offering ad insertion software
$8M163 mo ago51Jeffrey Sherwin
Founder
———1 partnership
24Legolas Media
Platform offering ad insertion solution
$7M183 mo ago—Ran Cohen
Co-Founder
————
25Frankly Media
Provider of content management system and multi-platform digital publishing solutions
$6M74 mo ago164—WordPress Site EditorWordPressApple iCloud Mail+14Top 50M——
26Adgile Media Group
Platform offering in transit OOH truck advertising solution
$5M49 mo ago11Tom Shea
Co-Founder
WebflowDropInBlogAmazon Web Services+22Top 50M—1 award
27ADstruc
Online OOH ad exchange platform
$3M147 mo ago49———5 patents
Dynamic allocation and optimization of outdoor advertising inventory and procurement processes
—
28TVadSync
Platform offering TV ad campaign analytics solution
$2M122 mo ago16Pieter Oonk
Co-Founder
————
29Clarivoy
Automotive marketing cloud: measure, connect, and understand consumer purchase journeys
$1M125 mo ago21—Webflow EcommerceWebflowApple iCloud Mail+27Top 10M—1 partnership
30UZE Mobility
Digital advertising management solutions provider
$1M91 mo ago—Alexander Jablovski
Founder & CEO
————
31Thinaire
Provider of platform for managing contactless experiences for products and packaging
$350K144 mo ago13Mike Ventimiglia
Chief Executive Officer
————

Top 12 Tech for Traditional Advertising companies in New York City

#1
Series A · New York City, New York · founded 2024
$8.2Mraised
▾

Platform offering adtech solutions for Connected TV. It provides a suite of adtech products that help advertisers, content owners, and distributors optimize user engagement and enhance return on investment. It aims to revolutionize the TV advertising landscape by providing date driven approaches and ad strategies tailored to CTV.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers
Activity: 3 partnerships · 1 awards (incl. Laboratoires Pierre Fabre and Swivel) announced in 12 mo
Funding rounds
  • Jun 2025Conventional Debt$1.2M
  • Jun 2025Seed$3.8M
  • Jun 2024Seed$3.2M
Founders & team
Martin DanetCo-Founder
Investors
CASSIUS, Ventech, Eurazeo, Bpifrance, Kima Ventures, Better Angle
#2
Series A · New York City, New York · founded 2016 · 65 employees
$35.3Mraised
▾

Provider of advertising services

Funding rounds
  • May 2025Conventional Debt—
  • May 2025Series A$2M
  • May 2019Series A$5.5M
  • Sep 2018Series A$22.5M
Founders & team
Jeffrey CripeCo-Founder & CEOJasper WheelerCo-Founder
Investors
Techstars, Detroit Venture Partners, Fontinalis Partners, Rosecliff Ventures, RiverPark Ventures, Founders Fund
#3
Acquired · New York City, New York · founded 2014 · 46 employees
$70.3Mraised
▾

Provider of television analytics, measuring second-by-second data on viewer engagement. The company offers insights into audience attention across devices, networks, and advertisements. It utilizes a panel to provide data on what content is playing, how it is delivered, and who is watching. The company’s data supports media planning, campaign measurement, and audience activation.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 13k LinkedIn followers — 3.7% of this cohort's audience
Activity: 1 partnerships (incl. Havas Media Network and Viant Technology) announced in 12 mo
Funding rounds
  • Jun 2024Series B—
  • Nov 2022Series B$16M
  • Nov 2020Series B$16M
  • May 2020Conventional Debt—
Founders & team
Dan SchiffmanCo-FounderYan LiuCEO/Co-founder
Investors
Mizuho Bank, Sansei Capital Investment, Tokyo Kiraboshi Financial Group, Ntt Docomo Ventures, Accomplice, Jump Capital
Tech stack
Amazon Web ServicesCdnjsCloudflareCloudflare Bot ManagementCore-JsGoogle Tag Manager
#4
MadHive 🦄
Series D · New York City, New York · founded 2015 · 200 employees
$307Mraised
▾

Provider of technology for local connected television advertising and media sales. The enterprise AI layer supercharges campaigns from pitch to payment. The platform offers forecasting, activation, measurement, and integration tools. It combines data sources for audience targeting. The technology automates omnichannel workflows and proposals. It facilitates connected television inventory sales to local businesses and national brands.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 31k LinkedIn followers — 8.7% of this cohort's audience
Activity: 2 partnerships (incl. Ad Age) announced in 12 mo
Funding rounds
  • Jun 2023Series D$300M
  • Series A$7M
Founders & team
Adam HelfgottFounder & Executive ChairmanMike KimChief Product Officer
Investors
Goldman Sachs Asset Management, Fenbushi Capital, Modus Capital, Digital Currency Group, ACLVP, Honeycomb
Tech stack
Amazon AlbAmazon S3Amazon Web ServicesAnimate.CssApple Icloud MailCloudflare
#5
Acquired · New York City, New York · founded 1984 · 1672 employees
$400Mraised
▾

OOH advertising solutions leveraging creative excellence, prime locations, and smart audience data. The company builds brands in the real world, offering a wide array of out-of-home advertising services and marketing solutions. These include digital OOH, billboards, transit, street furniture, MTA advertising network, Times Square advertising, place-based, social OOH, and mobile advertising. They provide resources like a blog, video content series, media preview tool, research and insights, media kits, case studies, rates, specs, and creative best practices. Ad tech solutions encompass automation, programmatic digital direct ad server, outcomes measurement, and audience measurement. Creative services are offered through in-house studios and XLabs, focusing on moments and advanced capabilities. They connect the IRL & URL, delivering measurable consumer engagement. The company also provides real estate solutions.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 50k LinkedIn followers — 14.0% of this cohort's audience
Funding rounds
  • Apr 2020Post IPO$400M
Founders & team
Jeremy MaleChairman and CEO
Investors
Providence Equity Partners
Tech stack
Sitecore Experience PlatformGraphqlNode.JsSitecore Experience EdgeReactVercel
#6
Series E · New York City, New York · founded 2008 · 127 employees
$87.3Mraised
▾

Provider of TV advertising solutions across linear, connected, and gaming. The business offers a platform for planning, activating, and measuring TV campaigns. It provides tools for audience data access, campaign assessment, and competitor benchmarking. The company also offers a self-serve platform designed for businesses to create, manage, and measure CTV campaigns.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 14k LinkedIn followers — 4.0% of this cohort's audience
Activity: 1 product launches · 1 partnerships (incl. Fox Corporation) announced in 12 mo
Funding rounds
  • Jun 2019Series E$29.4M
  • Nov 2013Series D$25M
  • Oct 2013Series D$40K
  • Feb 2013Series D$5M
Founders & team
Jon WertherChief Executive Officer
Investors
Avalon Ventures, Union Square Ventures, WarnerMedia, Valiant Capital, Time Warner Investments, Allen & Company
Tech stack
CloudflareCloudflare Bot ManagementCore-JsFacebook PixelGoogle AnalyticsGoogle Tag Manager
#7
Acquired · New York City, New York · founded 2007 · 197 employees
$82.6Mraised
▾

Provider of an independent, omnichannel platform for advertising creation and delivery. The platform enables ad authoring, interactive ad development, and dynamic ad creation. It facilitates digital and social ad management, along with reach, frequency, and outcome measurement. The platform also offers verification and optimization tools. It serves advertisers, publishers, and partners, providing solutions for various industries.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 52k LinkedIn followers — 14.4% of this cohort's audience
Funding rounds
  • Jan 2019Series C$30M
  • Dec 2015Series B$15M
  • Dec 2015Venture Debt$12.5M
  • Mar 2015Series B$10M
Investors
SVB, TriplePoint Capital, NewSpring, Sequoia Capital, Genesis Partners, Cisco Investments
Tech stack
AhrefsApple Icloud MailCdnjsCivicCloudflareCloudflare Bot Management
#8
Seed · New York City, New York · founded 2016 · 127 employees
$10.9Mraised
▾

Provider of an omnichannel platform for advertisers and media owners. The platform offers tools for managing advertising campaigns across various digital channels. It provides solutions for media owners to efficiently manage and monetize their media inventory. The platform also includes features for content management and programmatic transparency.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 29k LinkedIn followers — 8.2% of this cohort's audience
Funding rounds
  • Mar 2023Seed$10M
  • Jun 2020Seed$570.5K
  • Feb 2018Seed$201.9K
  • Jan 2018Angel$71.3K
Founders & team
Aditya KulkarniCo-FounderMayuresh PhadkeCo-FounderGulab PatilCo-Founder & CEO
Investors
Affle, Techsol, Cresco Investment Advisors, CORE91.VC
Tech stack
BootstrapCloudflareCloudflare Bot ManagementContact Form 7GodaddyGoogle Ads
#9
Deadpooled · New York City, New York · founded 2000 · 29 employees
$123.1Mraised
▾

Ensequence provides solutions that enable programmers, advertisers and distributors to create and deploy interactive TV experiences. Offers two products AdConneqt+ & Promotion+. AdConneqt+ enables viewers to interact with Ads through TV remote or Mobile phone. Promotion+ allows viewers to set reminder to watch a favourite show later. PROMOTIONS+ can also be used to send a link to download mobile apps or social media pages directly to the viewer’s phone. Ensequence’s customers include: NBCUniversal, MTV Networks, Showtime Networks, Turner Broadcasting, HBO, QVC, WE tv, MSG, Fuse, Comcast, Time Warner Cable, Canoe Ventures, DISH Network and Verizon.

Investors
Myrian Capital, Westbury Partners
#10
Acquired · New York City, New York · founded 2011 · 197 employees
$32Mraised
▾

Provider of programmatic digital out-of-home advertising solutions for marketers. The company offers tools for media owners, providing access to marketing partners. It gives marketers the advantage to deliver stories at scale. The company connects marketers and media owners to audiences. It offers a platform that hosts out-of-home inventory.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 28k LinkedIn followers — 7.7% of this cohort's audience
Activity: 1 partnerships (incl. Samsung Electronics (Benelux)) announced in 12 mo
Funding rounds
  • Jul 2021Series B$30M
  • May 2017Conventional Debt$11M
  • Apr 2013Seed$1.5M
  • Jun 2012Seed$510K
Founders & team
Mark ChadwickCo-Founder & CIOMichael ProvenzanoCEO & Co-FounderJamie CapitoChief of Staff to the CEO
Investors
Valhalla Partners, Mercury Fund, Eniac Ventures, Ben Franklin Technology Partners, Lamar, Capital Southwest
Tech stack
Amazon SesAmazon Web ServicesAnimate.CssCdnjsCloudflareCloudflare Bot Management
#11
Series B · New York City, New York · founded 2003 · 61 employees
$57.9Mraised
▾

BrightLine: Revolutionizing TV advertising with data-driven, interactive, and personalized experiences. They are the industry standard for advanced Connected TV (CTV) advertising, offering a suite of ad experiences that solve for any brand KPI, including dynamic, interactive, personalized, and shoppable needs. They provide client-side ad verification in CTV, guaranteeing fraud-free delivery to legitimate CTV devices and apps. In addition to impressions, they help measure attention and consumer response. They offer an end-to-end solution to capitalize on the TV revolution, making it easier and faster to get ads up and running. They work across all the leading TV streamers, providing data-driven advertising solutions. They also offer a self-service design studio. They focus on interactive CTV ad formats that help brands reach diverse audiences through engaging ad experiences.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 4k LinkedIn followers
Funding rounds
  • Sep 2016Series B$20M
  • Feb 2016Series B$1.9M
  • Jun 2014Series B$6M
  • Aug 2011Series B$30M
Founders & team
Rob AksmanPresidentJacqueline CorbelliFounder & CEO
Investors
Pivotal Capital, JMI Management, QueensBridge Venture Partners, Cencor Initiative Group
Tech stack
Cart FunctionalitySquarespace CommerceSquarespaceStimulusPriority HintsHsts
#12
Acquired · New York City, New York · founded 2005 · 74 employees
$20Mraised
▾

Place Exchange provides an ad exchange for out of home advertising. The platform connects with DSPs and SSPs to carry out programmatic media buying. It provides real-time bidding, unified workflows with other media, support for standard online and mobile IAB creatives, and granular device-level attribution.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers · 46 engagements/post (1.6× cohort median)
Activity: 5 partnerships (incl. OAAA) announced in 12 mo
Funding rounds
  • Jul 2021Series A$20M
Investors
Revolution, Tribe Capital, Pharus

Funding & investor landscape

$1.6Btotal disclosed funding
32companies funded
74disclosed rounds
0rounds last 90 days
Most active investors
ABS Capital3 rounds
Techstars3 rounds
Allen & Company2 rounds
Cisco Investments2 rounds
Comcast Ventures2 rounds
Imagination Capital2 rounds
MIT Alumni Angels of Boston2 rounds
Pharus2 rounds
SVB2 rounds
Steamboat Ventures2 rounds

Notable founders

Martin Danet
Co-Founder · Olyzon
Jeffrey Cripe
Co-Founder & CEO · Ara Labs
Jasper Wheeler
Co-Founder · Ara Labs
Dan Schiffman
Co-Founder · TVision Insights
Yan Liu
CEO/Co-founder · TVision Insights
Adam Helfgott
Founder & Executive Chairman · MadHive
Mike Kim
Chief Product Officer · MadHive
Jeremy Male
Chairman and CEO · Outfront Media
Jon Werther
Chief Executive Officer · Simulmedia
Aditya Kulkarni
Co-Founder · Lemma
Mayuresh Phadke
Co-Founder · Lemma
Mark Chadwick
Co-Founder & CIO · Vistar Media
Prism market signals · United States · country-scoped Prism corpus, 23,990,618 docs

Market landscape — 10 sub-themes by coverage

Share of Tech for Traditional Advertising coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Tech for Traditional Advertising companies are there in New York City, United States?
Radar tracks 93 indexable Tech for Traditional Advertising companies headquartered in New York City, United States that meet our profile-completeness bar.
What is the total funding raised by Tech for Traditional Advertising companies in New York City, United States?
The Tech for Traditional Advertising companies in New York City, United States on this list have raised a combined $1.6B in disclosed equity funding across 32 funded companies.
Which is the highest-funded Tech for Traditional Advertising company in New York City, United States?
Outfront Media is the highest-funded Tech for Traditional Advertising company in New York City, United States, with $400M in disclosed equity funding.
How many Tech for Traditional Advertising companies in New York City, United States are funded?
32 of the 93 Tech for Traditional Advertising companies in New York City, United States on this list have disclosed at least one equity funding round.
How many Tech for Traditional Advertising unicorns are there in New York City, United States?
1 Tech for Traditional Advertising company in New York City, United States on this list is valued at $1B or more.
Who are the top investors in New York City, United States Tech for Traditional Advertising companies?
The most active investors in New York City, United States Tech for Traditional Advertising companies on this list include ABS Capital, Techstars, Allen & Company, Cisco Investments, Comcast Ventures.
Riya SenguptaFinancials

Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.

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