Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Mexico | 73.8% |
| United States | 20.1% |
| Colombia | 1.9% |
| Canada | 1.4% |
| Netherlands | 0.5% |
Investor mix
1 investor on record.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 1 | 100% |
Share of voice
Share of voice in Mexico: 6.4% of web traffic across its competitive set; worldwide: 4.8%.