Adopt

Internet first brand offering face, body & makeup care products

placeCestas, Nouvelle Aquitaine, France calendar_todayFounded 1986 groups500 employees language adopt.com

Reputation

Customer rating 4.5 / 5 across 4,982 reviews.

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
France88.6%
Belgium2.8%
Poland2%
Spain1.2%
Romania0.8%

Social engagement

Social engagement: 44.8K social following, 9 posts in the last 12 months — below the industry typical range.

Investor mix

3 investors on record; lead investors include Nextstage.

Investor typeCountShare
Private equity267%
Other / undisclosed133%

Share of voice

Share of voice in France: 64% of web traffic across its competitive set; worldwide: 39.9%.

Hiring activity

Hires periodically

13 roles tracked across 3 of the last 12 months

29 Jan 2026 · Responsable E-Commerce H/F · Boulogne-Billancourt

8 Jan 2026 · Technicien·ne de Maintenance H/F · Château-Renard

6 Jan 2026 · Directeur·rice Régional·e - Picardie H/F · Amiens

13 Dec 2025 · Influence & Pr Manager H/F · Malakoff

13 Dec 2025 · Contrôleur Financier H/F · Cestas

Based on job postings tracked across public sources.

Recent activity

17 Jun 2026
Recognition
Coming soon