Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Denmark | 93.5% |
| Netherlands | 2.7% |
| Australia | 2.3% |
| Germany | 0.4% |
| Norway | 0.2% |
Share of voice
Share of voice in Denmark: 100% of web traffic across its competitive set; worldwide: 75.4%.