Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 36.4% |
| Italy | 10.1% |
| France | 9.5% |
| Germany | 9.5% |
| Ireland | 7.2% |
Share of voice
Share of voice in Germany: 89.4% of web traffic across its competitive set; worldwide: 83.7%.