Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Sweden | 95.7% |
| United States | 0.8% |
| Italy | 0.7% |
| Indonesia | 0.6% |
| Finland | 0.5% |
Social engagement
Social engagement: 24.4K social following, 10 posts in the last 12 months — below the industry typical range.
Share of voice
Share of voice in Sweden: 22.8% of web traffic across its competitive set; worldwide: 22.1%.
Recent activity
2 Jul 2026
Recognition
26 Jun 2026
Event
Apoteket i Almedalen