Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Denmark | 27.4% |
| Saudi Arabia | 17.3% |
| United Kingdom | 15.9% |
| Germany | 11.6% |
| Sweden | 4.8% |
Innovation
125 patent families (70 granted) — focus: Human necessities, Chemistry & metallurgy, Operations & transport; filing pace steady. Cited 5,274 times.
| Year | Filings |
|---|---|
| 2015 | 27 |
| 2016 | 27 |
| 2017 | 29 |
| 2018 | 32 |
| 2019 | 24 |
| 2020 | 27 |
| 2021 | 28 |
| 2022 | 38 |
| 2023 | 35 |
| 2024 | 36 |
| 2025 | 41 |
| 2026 | 15 |
Social engagement
Social engagement: 692.6K social following, 10 posts in the last 12 months — below the industry typical range.
Investor mix
2 investors on record.
| Investor type | Count | Share |
|---|---|---|
| Other / undisclosed | 2 | 100% |
Share of voice
Share of voice in Denmark: 100% of web traffic across its competitive set; worldwide: 35.5%.
Recent activity
30 Jun 2026
Community & sustainability
Arla Protein 200g cups
17 Jun 2026
Expansion
Gdask
11 Jun 2026
Partnership
Arla and DMK Deutsches Milchkontor GmbH