Asics

Multi-sports footwear brand

placeChiba, Chiba, Japan calendar_todayFounded 1949 groups25 employees language asics.com

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
United States25.9%
Japan12.7%
United Kingdom10.1%
Germany5.9%
France5.2%

Social engagement

Social engagement: 331.8K social following, 7 posts in the last 12 months — below the industry typical range.

Share of voice

Share of voice in Japan: 98% of web traffic across its competitive set; worldwide: 63%.

Recent activity

30 Jun 2026
Milestone
anniversary
18 Jun 2026
Product launch
Playing Styles
16 Jun 2026
Partnership
ASICS Institute of Sport Science Europe (ISS Europe)
Coming soon