Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 87.8% |
| India | 11.5% |
| United States | 0.3% |
| Sri Lanka | 0.1% |
| Saudi Arabia | 0.1% |
Share of voice
Share of voice in Canada: 89% of web traffic across its competitive set; worldwide: 8.3%.