Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Italy | 91.8% |
| Switzerland | 1.1% |
| United States | 1.1% |
| Australia | 1.1% |
| United Kingdom | 0.9% |
Share of voice
Share of voice in Italy: 25.8% of web traffic across its competitive set; worldwide: 3.1%.