Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Australia | 45.9% |
| United States | 23.6% |
| United Kingdom | 14.9% |
| New Zealand | 8.1% |
| Canada | 4.2% |
Share of voice
Share of voice in Australia: 4.8% of web traffic across its competitive set; worldwide: 3.2%.