Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Russian Federation | 90.2% |
| United States | 3.1% |
| Germany | 1.3% |
| Ukraine | 0.8% |
| Netherlands | 0.5% |
Social engagement
Social engagement: 73.1K social following, 10 posts in the last 12 months — below the industry typical range.
Investor mix
12 investors on record; lead investors include Naspers, Kinnevik, Northzone, VNV Global; 1 has since exited.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 8 | 67% |
| Private equity | 1 | 8% |
| Bank & private debt | 1 | 8% |
| Other / undisclosed | 2 | 17% |
Share of voice
Share of voice in Russia: 25.3% of web traffic across its competitive set; worldwide: 25.3%.
Hiring activity
Hires occasionally
2 roles tracked across 2 of the last 12 months
2 Jul 2026 · ормироват
30 Jun 2026 · сементироват клиентску, ау, аускат A/B-тест, ормулироват, роверт иоте, иоте, аналиироват CRM-камании
Based on job postings tracked across public sources.