Reputation
Customer rating 4.3 / 5 across 17,633 reviews.
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 40.8% |
| Australia | 23.6% |
| United Kingdom | 8.8% |
| Canada | 3.9% |
| Belgium | 3.3% |
Social engagement
Social engagement: 22.8K social following, 10 posts in the last 12 months — below the industry typical range.
Share of voice
Share of voice in Australia: 75.5% of web traffic across its competitive set; worldwide: 43.7%.
Hiring activity
Hires occasionally
1 role tracked across 1 of the last 12 months
Based on job postings tracked across public sources.
Recent activity
14 Apr 2026
Product launch
First BABYBOO Bridal collection
31 Mar 2026
Product launch
anniversary
10 Feb 2026
Milestone
anniversary