Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Mexico | 96.8% |
| Colombia | 1.7% |
| United States | 1% |
| Chile | 0.1% |
| Argentina | 0.1% |
Investor mix
8 investors on record; lead investors include DILA Capital, Wollef, L Catterton.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 6 | 75% |
| Private equity | 2 | 25% |
Share of voice
Share of voice in Mexico: 34.6% of web traffic across its competitive set; worldwide: 29.1%.