Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 70.5% |
| United States | 7.1% |
| China | 4.5% |
| United Arab Emirates | 3.7% |
| Germany | 2.9% |
Share of voice
Share of voice in United Kingdom: 44.6% of web traffic across its competitive set; worldwide: 42.6%.