Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Australia | 94% |
| United States | 3.2% |
| United Kingdom | 0.7% |
| New Zealand | 0.7% |
| North Macedonia | 0.4% |
Social engagement
Social engagement: 7.7K social following, 10 posts in the last 12 months — around the industry typical range.
Share of voice
Share of voice in Australia: 35.1% of web traffic across its competitive set; worldwide: 31.1%.
Hiring activity
Hires periodically
4 roles tracked across 3 of the last 12 months
17 Mar 2026 · Store Manager
22 Sep 2025 · Christmas Casual Sales Assistant
Based on job postings tracked across public sources.
Recent activity
5 Jun 2026
Product launch
EN ROUTE