Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Italy | 97.4% |
| United States | 1.1% |
| Brazil | 0.7% |
| Morocco | 0.2% |
| Thailand | 0.2% |
Share of voice
Share of voice in Italy: 36.6% of web traffic across its competitive set; worldwide: 11.8%.