Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 88.6% |
| Germany | 3.4% |
| India | 3.2% |
| Portugal | 2% |
| Netherlands | 0.4% |
Share of voice
Share of voice in United Kingdom: 23.1% of web traffic across its competitive set; worldwide: 9%.