Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 93.8% |
| United States | 4.7% |
| India | 0.4% |
| Germany | 0.2% |
| United Kingdom | 0.1% |
Social engagement
Social engagement: 173.1K social following, 10 posts in the last 12 months — below the industry typical range.
Share of voice
Share of voice in Canada: 36.1% of web traffic across its competitive set; worldwide: 35.7%.
Hiring activity
Hires periodically
96 roles tracked across 5 of the last 12 months
10 Feb 2026 · Canada Life / University of Winnipeg Scholarship and Work Placement Program · Winnipeg
10 Feb 2026 · Financial Advisor IT Support Specialist · Kitchener
8 Feb 2026 · Customer Processing Representative · London
7 Feb 2026 · Talent Acquisition Specialist · Montreal
6 Feb 2026 · Communications Specialist · Kitchener
Based on job postings tracked across public sources.
