Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 92.4% |
| United States | 2.9% |
| Australia | 2% |
| Germany | 1.9% |
| Japan | 0.2% |
Share of voice
Share of voice in Canada: 5.7% of web traffic across its competitive set; worldwide: 0.2%.