Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 95.6% |
| United States | 2.8% |
| Japan | 0.4% |
| United Kingdom | 0.4% |
| Spain | 0.3% |
Share of voice
Share of voice in Canada: 45.9% of web traffic across its competitive set; worldwide: 12.2%.