Reputation
Customer rating 3.7 / 5 across 51 reviews.
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 37.4% |
| Germany | 10% |
| United States | 8.9% |
| South Africa | 8.2% |
| Sweden | 7.8% |
Social engagement
Social engagement: 9.3K social following, 10 posts in the last 12 months — around the industry typical range.
Investor mix
6 investors on record; lead investors include Array, Array.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 1 | 17% |
| Other / undisclosed | 5 | 83% |
Share of voice
Share of voice in Sweden: 100% of web traffic across its competitive set; worldwide: 9%.
Hiring activity
Hires occasionally
2 roles tracked across 2 of the last 12 months
11 Feb 2026 · Brand & Wholesale Intern · Stockholm
20 Dec 2025 · Logistics Manager · Stockholm, Stockholm County
Based on job postings tracked across public sources.
Recent activity
17 Jun 2026
Event
CIFF Nordic Signatures
29 May 2026
Event
SS27 collection presentation
25 Feb 2026
Leadership hire
Board of Directors