Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Arab Emirates | 45.3% |
| Saudi Arabia | 25.7% |
| United Kingdom | 18.1% |
| United States | 4.8% |
| Peru | 3.4% |
Investor mix
6 investors on record; lead investors include Antler, Wamda Capital, BECO Capital; 1 has since exited.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 4 | 67% |
| Private equity | 1 | 17% |
| Angel & family office | 1 | 17% |
Share of voice
Share of voice in United Arab Emirates: 100% of web traffic across its competitive set; worldwide: 6.9%.