Cider

Internet first brand offering apparel for women

placeHong Kong, Hong Kong, China calendar_todayFounded 2020 groups600 employees language shopcider.com

Reputation

Customer rating 4.6 / 5 across 13,046 reviews.

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
United States40.4%
United Kingdom12%
Germany6.4%
Canada6%
Australia5.5%

Social engagement

Social engagement: 95.7K social following, 1 post in the last 12 months — below the industry typical range.

Investor mix

8 investors on record; lead investors include Andreessen Horowitz, IDG Capital, DST Global, Greenoaks.

Investor typeCountShare
Venture capital788%
Private equity113%

Share of voice

Share of voice worldwide: 89.4% of web traffic across its competitive set.

Recent activity

23 Jun 2026
Event
in-person focus group at CiderGang
Coming soon