Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Australia | 35.4% |
| United Kingdom | 14% |
| Canada | 6.5% |
| United States | 6.5% |
| Germany | 5% |
Share of voice
Share of voice in United Kingdom: 10.6% of web traffic across its competitive set; worldwide: 8%.