Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 86% |
| United States | 6.1% |
| Norway | 3.6% |
| Bangladesh | 0.8% |
| China | 0.7% |
Share of voice
Share of voice in United States: 82.5% of web traffic across its competitive set; worldwide: 21.3%.