Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 76.9% |
| Germany | 4.1% |
| Colombia | 3.1% |
| Canada | 2.9% |
| United Kingdom | 2% |
Social engagement
Social engagement: 32.4K social following, 1 post in the last 12 months — below the industry typical range.
Investor mix
5 investors on record; lead investors include Array, Greenoaks.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 1 | 20% |
| Private equity | 1 | 20% |
| Other / undisclosed | 3 | 60% |
Share of voice
Share of voice in United States: 35.4% of web traffic across its competitive set; worldwide: 33%.
Hiring activity
Hires periodically
8 roles tracked across 5 of the last 12 months
12 Jun 2026 · National Sales Senior Manager / Director - Grocery · New York
23 Apr 2026 · Graphic Designer · New York
24 Feb 2026 · Creative Strategist · New York
28 Jan 2026 · SEO & Digital Content Associate · New York
27 Jan 2026 · Art Director · New York
Based on job postings tracked across public sources.
Recent activity
22 May 2026
Product launch
Cod 2. The protein density of cod. The portability of a bar
