Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 91.3% |
| Turkey | 2.4% |
| United States | 2.1% |
| India | 0.6% |
| Ireland | 0.3% |
Social engagement
Social engagement: 109.6K social following, 6 posts in the last 12 months — below the industry typical range.
Investor mix
4 investors on record.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 1 | 25% |
| Other / undisclosed | 3 | 75% |
Share of voice
Share of voice in United Kingdom: 69.6% of web traffic across its competitive set; worldwide: 50.7%.
Recent activity
14 Nov 2025
Community & sustainability
The Celebrity Apprentice