Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 90.5% |
| United States | 5.1% |
| France | 0.7% |
| India | 0.5% |
| Netherlands | 0.3% |
Share of voice
Share of voice in United Kingdom: 24.9% of web traffic across its competitive set; worldwide: 19.7%.