Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 94% |
| Canada | 4.5% |
| Sweden | 1.3% |
| Brazil | 0.1% |
| Vietnam | 0% |
Share of voice
Share of voice in United States: 41.8% of web traffic across its competitive set; worldwide: 42%.