Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Finland | 59.9% |
| United States | 5.5% |
| United Kingdom | 5% |
| Colombia | 4.9% |
| Australia | 3.6% |
Share of voice
Share of voice in Australia: 100% of web traffic across its competitive set; worldwide: 12.6%.