Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United Kingdom | 92.4% |
| Ireland | 1% |
| United States | 0.9% |
| Greece | 0.6% |
| Egypt | 0.6% |
Share of voice
Share of voice in United Kingdom: 50.6% of web traffic across its competitive set; worldwide: 45.8%.