Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 38% |
| United Kingdom | 6.1% |
| Italy | 5.3% |
| Canada | 4.5% |
| India | 3.5% |
Share of voice
Share of voice in Canada: 93.3% of web traffic across its competitive set; worldwide: 56.5%.