Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Germany | 88.1% |
| Austria | 8.1% |
| United Kingdom | 0.6% |
| United States | 0.5% |
| Switzerland | 0.4% |
Share of voice
Share of voice in Switzerland: 17.7% of web traffic across its competitive set; worldwide: 21%.