Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Canada | 73.4% |
| United States | 19.8% |
| United Kingdom | 4.6% |
| India | 0.8% |
| Philippines | 0.3% |
Social engagement
Social engagement: 10.5K social following, 6 posts in the last 12 months — below the industry typical range.
Investor mix
2 investors on record; lead investors include L Catterton.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 2 | 100% |
Share of voice
Share of voice in Canada: 100% of web traffic across its competitive set; worldwide: 37.5%.
Recent activity
14 May 2026
Milestone
anniversary