Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Italy | 85.6% |
| Spain | 2.8% |
| Netherlands | 2.2% |
| United States | 2.1% |
| Germany | 2% |
Share of voice
Share of voice in Italy: 31.9% of web traffic across its competitive set; worldwide: 5.4%.