Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| Australia | 58% |
| United States | 29.3% |
| United Kingdom | 5.1% |
| New Zealand | 1.8% |
| France | 1.2% |
Share of voice
Share of voice in Australia: 72% of web traffic across its competitive set; worldwide: 6%.